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Top Video Marketing Trends of 2024

Social Media Strategies Summit

To make your life easier, we’ve rounded up ten essential video marketing trends for 2024, covering everything from AI video tools to user-generated content. more engaging than longer videos, while 66% agree that short-form video is the most engaging of all in-feed social media content formats. Let’s get into it.

Video 231
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TikTok marketing: The complete guide for brands in 2022

Sprout Social

TikTok is the fastest-growing social media platform we’ve seen thus far, reaching 1 billion users in September 2021, a record five years since its worldwide launch in 2016. While social media marketing creates a cohesive strategy for all social media platforms —TikTok marketing focuses just on TikTok.

Brands 89
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What Is an NFT? 2023 Cheat Sheet for Marketers

Hootsuite

Executives at most popular social media platforms seem to think so. Here’s everything you need to know about NFTs to take advantage of all the new features the social platforms are launching. For example, avatar NFTs usually list out what makes each avatar unique, such as eye color, hair, mood, etc. What is an NFT?

Marketing 118
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Top 17 Social Media Monitoring Vendors for Business

Socialmedia.biz

For instance, internet users create new social media accounts every day. You cannot underestimate the power and impact of social media in the business world today. Previously, people used social media platforms to chat, create friendships, share files, and perform other social activities.

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Audience Marketing in a Nutshell: The What, Why and How to Get Started

Pam Moore

If your digital marketing and social media conversations are targeting everyone, you are targeting nobody! Smart marketers know an audience first marketing approach is the foundation to successful digital marketing, content marketing and social media marketing programs. What is a customer avatar.

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Intro to Foursquare, Brightkite & Location-Based Social Media

Socialized

Location-based services — applications that “know” where you are and can use that information to connect you with people, places and things — are one of the hot new classes of social media applications. The Brightkite timeline is nicely laid out and emphasizes people (avatars and names) over location.

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Snapchat Insights: How to Use the Analytics Tool (And What to Track)

Hootsuite

Tap your Bitmoji/avatar in the top left-hand corner to navigate to the home screen. Shows you the publishers and content sources your audience is spending the most time with. Before Snapchat launched its analytics, marketers had to do a lot of guesswork and screen grabbing to show how the platform contributed to social media goals.

Analytics 144