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What Is an NFT? 2023 Cheat Sheet for Marketers

Hootsuite

Executives at most popular social media platforms seem to think so. Here’s everything you need to know about NFTs to take advantage of all the new features the social platforms are launching. For example, avatar NFTs usually list out what makes each avatar unique, such as eye color, hair, mood, etc. What is an NFT?

Marketing 118
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Snapchat Insights: How to Use the Analytics Tool (And What to Track)

Hootsuite

Bonus: Download a free guide that reveals the steps to create custom Snapchat geofilters and lenses, plus tips on how to use them to promote your business. Go to the App Store (for Apple iOS) or the Google Play Store (for Android) and download the app to your device (if you haven’t done so already!). What is Snapchat Insights?

Analytics 144
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Audience Marketing in a Nutshell: The What, Why and How to Get Started

Pam Moore

If your digital marketing and social media conversations are targeting everyone, you are targeting nobody! Smart marketers know an audience first marketing approach is the foundation to successful digital marketing, content marketing and social media marketing programs. What is a customer avatar.

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10 Reasons You Need an Audience First Marketing Strategy NOW [podcast + worksheets]

Pam Moore

They are first in everything you create, publish and execute. Take Action: Download my free Buyer Persona Template here-> Buyer Persona Template Pack (includes editable templates for both B2B and B2C!). What is a buyer persona / customer avatar. Supporting Resources (download for FREE!) . What is a Buyer Persona? .

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TikTok marketing: The complete guide for brands in 2022

Sprout Social

TikTok is the fastest-growing social media platform we’ve seen thus far, reaching 1 billion users in September 2021, a record five years since its worldwide launch in 2016. While social media marketing creates a cohesive strategy for all social media platforms —TikTok marketing focuses just on TikTok.

Brands 90
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Hootsuite Hacks: 19 Tricks and Features You Probably Didn’t Know About

Hootsuite

For this article we quizzed the Hootsuite customer success team—people who spend their days deep in the gears of everyone’s favourite dashboard—about what little-known, under-appreciated features they pass on to social media managers day in and day out. Hootsuite hacks for scheduling and publishing . Duplicate posts in Planner.

HootSuite 140
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Snapchat for Business: The Ultimate Marketing Guide

Hootsuite

And as of early 2020, Snapchat is still one of the top 15 most-used social media platforms in the world. Bonus: Download a free guide that reveals the steps to create custom Snapchat geofilters and lenses, plus tips on how to use them to promote your business. Download the app. Snapchat launched in 2011.

Marketing 145