article thumbnail

Top Video Marketing Trends of 2024

Social Media Strategies Summit

While there’s no hard-and-fast definition of “short-form” or “long-form,” short-form video is generally considered anything from 5 – 90 seconds long. Examples include: Synthesia : This platform lets you turn text into studio-quality video content in minutes using AI voiceovers and avatars.

Video 231
article thumbnail

Metaverse dangers: How to protect brands from the dark side

Sprout Social

For example, extended reality (XR) headsets can record a user’s facial attributes, blinks, movement, surroundings and activities in the metaverse. They’ll also need to consider the legalities, which is also somewhat of a Wild West since there aren’t clear definitions of what is considered personal data information in the metaverse.

Brands 117
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What Is The Metaverse (and Why Should You Care)?

Hootsuite

The Metaverse is just that — a digital world accessible via virtual reality headsets, populated by real people (often using digital avatars) and full of endless possibilities. With the high-level definitions out of the way, let’s take a look at some specific actions you can already perform in the metaverse.

article thumbnail

What Is A Schema?

Small Business Mavericks

The Schema.org website uses this example: *h1*Avatar*/h1*. Avatar is a term that can be used in more than one context. For example, it could refer to the movie or it could refer to your Web graphic or profile picture. h1*Avatar*/h1*. movies/avatar-theatrical-trailer.html&# *Trailer*/a*. */div*.

Avatar 161
article thumbnail

TikTok marketing: The complete guide for brands in 2022

Sprout Social

To brand your TikTok account, tap Edit Profile , then fill out the following: Profile photo or video: TikTok lets you add a video for your profile avatar. Here’s an example of a fully fleshed-out business profile from Starbucks. So while TikTok is definitely for younger audiences, you still need to dig a bit deeper than that.

Brands 89
article thumbnail

How to create a YouTube Business account: a step-by-step guide

Sprout Social

Click on the avatar icon on the top right corner of the screen. To begin customizing your channel, click on the avatar icon on the top right corner of the screen. And here’s the end result of updating our sample channel’s imagery after whipping up a couple of quick examples in Canva. Hey, not too shabby! Channel description.

YouTube 111
article thumbnail

10 Twitter Tips to Make Friends

Ari Herzog

However, there is a definite danger of overkill here! For example, I’ve found that after spontaneously posting a number of Tweets one after the other, my follower count has generally decreased. Choose a good avatar. In a similar vein to your bio, you also need to make sure that your avatar provokes interest.

Tips 156