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Metaverse dangers: How to protect brands from the dark side

Sprout Social

And successful campaigns across several industries from fashion to real estate have shown how valuable the metaverse can be. According to a Sprout survey of 300 marketers responsible for their brands social media strategy, 64% cite data, privacy and brand safety as concerns within the metaverse. But the metaverse isn’t a utopia.

Brands 116
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Powwowing With Pepco on Social Media

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Completely. Here’s the interview.

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39 Instagram story ideas to boost engagement for your brand

Sprout Social

In fact, 76% of engaged social media users say it’s important for companies to post about their employees. Engagements, followers and conversions are more than just metrics—they’re actions taken by fans. When I was a social media manager at Shedd Aquarium , nothing said “go viral” like a cute otter or penguin.

Instagram 125
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Chances Are You’ve Met Less Than 5% of the People in Your Social Network

Direct Marketing Observations

The difference between a friend, an acquaintance and the friends and acquaintances we have met online is blurring…Social media would seem to dictate or would assume that I’m supposed to develop or have developed these deep online, networked, connections, i.e. That I have met them. A phone conversation?

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The 12 Best Chatbot Examples for Businesses

Hootsuite

You’ll see the three best chatbot examples in customer service, sales, marketing, and conversational AI. Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Delight your customers and improve conversion rates. The 12 best chatbot examples of 2022. Source: GetJenny.

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Academy Awards: Oscars Social Media

Laurel Papworth

When I speak and write on the COI of Social Media – the Cost of Inaction – one cost is cultural relevancy. That still may have an effect in future years, but I’d attribute any increase in this year’s ratings to the force of nature that has been Avatar. That could be fatal… The Oscars and social meda.

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11 Tips To Thrive on Twitter | Almost Savvy

Almost Savvy

Leaving the default avatar in place is the kiss of death in terms of getting people to follow you. This will often begin a conversation. This gets the conversation started without having to worry about coming up with something fabulous right off the bat. Great twitter advice in a common sense fashion. s last blog. .&#

Tips 279