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Blogger Outreach Changes the PR Timeline Forever

Convince & Convert

The objective is to make damn sure that when you need to get on the bloggers’ radar for real, she recognizes your name and your avatar. That’s also why I see smart PR firms starting to specialize more and more in a particular vertical, whether it’s B2B technology, marketing to women, or food and beverage.

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33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

’ Be yourself on social media platforms and reveal your true essence…Show who you are with your avatar and profiles. Why Now Is The Time To Build Your Personal Brand by B2B Marketing Insider. How to Train Employees to Manage Social Media [infographic] by WordPress Hosting SEO. Quantify the biggest brand topics.

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50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Webbiquity SMM

In this ambitious, long and lavishly illustrated post, Angela West compiles a remarkable collection of Twitter tips, etiquette, jargon, tools, apps, icons, WordPress plugins and more. David McClellan presents an outstanding to optimizing all of the elements of your Twitter profile (name, bio, avatar, URL and feed) for search.

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Social Media Strategy: 10 Experts Reveal Their Secrets

Viper Chill

However, there are great sites like SalesFuel that integrates with LinkedIn, so that B2B marketers and sales reps can use social selling to make warmer sales calls. stumbles from people, whose interests align closely with yours, will be sent to other people who share those interests. You should check it out.