Sprout Social
MARCH 19, 2024
A study by Boston Consulting Group found that companies using AI insights for personalization saw sales gains of 6-10%, which is two to three times greater than those not using AI. AI insights for automotive AI insights improve automotive manufacturers’ understanding of consumer sentiment, market trends and product feedback.
Pixlee
MARCH 18, 2019
A recent survey report conducted by Havas Media revealed that consumers would not care if 77% of 1,800 brands from 31 markets and 22 industries disappeared. Even more, the study revealed that 58% of brand content is not meaningful. What makes a brand meaningful? The report ranks “content effectiveness” per industry.
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Convince & Convert
MAY 4, 2016
A recent survey by the Pew Research Center found that 44 percent of Facebook users like content posted by their friends at least once a day, and nearly a third do so several times per day. Study by Fractl. As content marketers, it goes without saying that most of us spend the better part of our day on the web. This may seem obvious.
Webbiquity SMM
JANUARY 2, 2013
The automotive (14%) and banking sectors (14%) were the least likely to have separate strategies in place. In a recent survey, 15% of marketers rated mobile marketing as “very effective” for lead gen while an identical share said mobile is not effective. ( MediaPost ). 8 SEO Stats and Facts. MarketingProfs ).
Buzz Marketing for Technology
JUNE 27, 2008
One of the activities my university (and Im sure hosts of others) engage in each year is surveying industry on their expectations of graduate attributes in the workplace. The outcome based on the results is an attempt to embed these attributes and skill up students in the various programs of study.
Buffer Social
OCTOBER 3, 2017
Facebook IQ conducted a study on the use of mobile messaging with 12,500 people across the world and found several promising trends among the people surveyed 3 Facebook IQ, 2016 : Sixty-three percent said that their messaging with businesses has increased over the past two years. And they want a response from brands — a quick one.
Convince & Convert
JANUARY 27, 2015
The team compiled this data from researching publishers in 11 verticals (automotive, business, education, entertainment, finance, food, health, lifestyle, news, tech, and travel) via recent articles, LinkedIn, and Google+ profiles. Work History. Target Audience. Need for Visual Assets. Need for Visual Assets. Mixed-media pieces.
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