Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. The digital media company credits its LinkedIn marketing efforts for closing 42% of its deals in 2018. Need a stronger business case for getting on social media? Why use social media for B2B marketing. Just look at Adobe.

B2B 98

B2B Social Media Tools Tips 98

Sprout Social

JUNE 27, 2023

Social media manager. Director of social and partnerships. His interest and talents in social emerged early. His passion led him to earning a degree in advertising and launching social media accounts for new chapters of his international fraternity, Phi Delta Theta. Brand manager.

Travel 92

Travel B2B Automotive Campaign 92

Viper Chill

AUGUST 27, 2014

I focused on SEO, PPC and social media when we started out. We quickly found social media to be a poor source of traffic for local businesses. From what I see the market is crying out for the SEO gurus in the automotive, retail, medical and other industries. Why did you focus primarily on search?

SEO 79

SEO Company Hotels Marketing 79

The Realtime Report

JULY 6, 2012

Aston Martin, the luxury British automotive brand, saw visits rise over 100% on its website as a result of a social media campaign in Germany, the US and the UK. The brand gained more than 4,000 new ‘likes’ for its Facebook page on the first day of the Vanquish campaign.

Sites 168

Sites Campaign Automotive Social Media 168

Convince & Convert

JUNE 30, 2010

It’s time to start thinking about social media the same way. I’m going to write more about my thinking in the area of social segmentation this summer, but for now what do you think? Programs like ThinkGeek ‘s @thinkgeekspam that includes only deals and offers may need to become the rule, not the exception.

Social Media 128

Social Media Strategy Automotive SEO 128

Buffer Social

OCTOBER 3, 2017

We often think of social media as just the major social media networks such as Facebook, Instagram, Twitter, and LinkedIn. But that thinking misses a big part — a bigger part, in fact — of social media. Here’s everything we know about using Facebook Messenger for your marketing. One-to-one.

Hubspot 111

Hubspot Strategy Facebook Marketing 111

The Way of the Web

JANUARY 13, 2011

The books are a mixture of every part of my life – fiction, biographies, automotive books, academic books, and I’ve been re-reading quite a few which I haven’t seen in ten years. The first social media war?

Social Media 31

Social Media Automotive Film Flickr 31

Techipedia: Tamar Weinberg

MARCH 17, 2010

Look at Boring Stats — and Make Them Interesting This has a little to do with the Social Media platforms, but mostly with analytics. He also gave a simple example of how to measure Social Media ROI: What you really want to know when measuring Social Media ROI is how much money each incoming warm lead is worth.

Communities 237

Communities Twitter Web 2.0 ROI 237

Viper Chill

APRIL 30, 2015

It pretty much spelled the end for Demand Media and so-called ‘content farms’ The same rules apply with Facebook and I believe we were one of the first in the automotive space to really create content native to the platform. I’m very jealous that your company gets to test all of these amazing cars.

Meme 40

Meme Facebook Automotive Platform 40

Social Media Marketing

MAY 1, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 167

Social Media Tumblr Mobile Automotive 167

Viper Chill

MARCH 5, 2015

Car Throttle – the London based automotive blog – show no signs of slowing down their growth: Their traffic has doubled in the last 6 months (and it was already huge). Social Media' The styling of this link share is much more favourable to to getting a higher reach and having more people click through to your link.

Advertising 40

Advertising Facebook URL Industry 40

Bare Feet Studios

DECEMBER 13, 2008

Caveat: My father worked for Ford for 37 years, retiring as Vice President of Marketing worldwide, so I was raised in the automotive business. So here are a few ideas for how Ford can use Social Media to help change its downward-spiraling fate. How does Social Media address these issues? Big view first.

Social Media 44

Social Media Viddler Upcoming Hosting 44