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5 Reasons Facebook Should Continue to be Part of Your 2022 Marketing Strategy

SocMed Sean

billion people were recorded to use Facebook at least once a day. Although the company has faced some turmoil, such as an advertiser boycott in 2020, Facebook remained dominant with a steady increase in revenue. Is Facebook dying as a social network? Is Facebook still a good marketing platform?

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Facebook Brand Engagement Grows 896% Year-Over-Year

The Realtime Report

A new study by Adobe found that brand engagement (defined as likes, comments, and shares) on Facebook rose 896% year-over-year. Mobile engagement is also way up; around one-quarter of Facebook engagement came from mobile users. Mobile engagement on Facebook rose 4X since Facebook Timeline rolled out.

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Building out Experian MosaicsĀ® and Claritas PRIZMĀ® Segments for Paid Social Media

Ignite Social Media

Income: This one is sometimes tricky because in Facebook/Instagram it was originally a data point and it was removed. Retail: Create an audience bases on other retailers they like that are both online and/or offline. Like Brands: Create an audience based on brands they like such as CPG, Automotive, Financial Services, etc.

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How To Start A Mobile Marketing Strategy

The Realtime Report

There is also an option to create a paid Facebook post, which can be integrated into the Facebook application, which is regularly used by millions of people across the globe. The top five industries benefiting the most from mobile search ads include retail, financial services, automotive, telecom and leisure travel.

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This Week in Social Media ā€“ 5/8/2013

Social Media Marketing

Video, mobile, content marketing secrets, Facebook statistics, brands playing with fire via controversial co-creators and more, it''s This Week in Social Media. The most popular video ads shared online are entertainment, fast-moving consumer packaged goods (FMCG) and technology, with automotive a distant third.

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The Truth In Digital Advertising

Twist Image

There is no doubt that the landscape is dominated by Google and Facebook. The retail advertisers spend the most, and they are responsible for 22% of dollars spent. After the retailers, auto and financial services come in, and each accounts for 13% of 2015 revenue. automotive. retail advertising. automotive.

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Recognizing our Agency Partner Founding Members

Sprout Social

Friendemic specializes in online reputation tools, using their proprietary review tracking and management product, for many of the worldā€™s largest automotive brands, retail-level dealer groups, individual dealerships and retail businesses nationwide. Koch Communications. Bloomerang. CF Search Marketing. Arkside Marketing, Inc.