Social Media Marketing

JANUARY 24, 2010

Certainly, when a company like Ford - from the historically lethargic automotive industry - spends 25% of our marketing budget on digital and social media, you know there's a significant movement afoot. Branded content syndication will replace some paid media. The beginning of the end of the banner ad.

Automotive 165

Automotive Marketing Syndication Trends 165

Webbiquity SMM

FEBRUARY 28, 2011

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! List of Corporate Social Strategists for 2011.

List 155

List Twitter Brands Microsoft 155

Convince & Convert

JULY 29, 2014

Whether they are entry level and want to learn “skills for _” or “how to find a job in _”, or they’re at a managerial level and want to learn about “hiring for _” and aspects of leading a great team, the content that seems to convert is industry-specific content around professional skills.

Publishing 166

Publishing LinkedIn Content Construction 166