article thumbnail

Automotive Brands Stay Ahead of The Super Bowl Advertising Game

The Realtime Report

Automotive Brands Stay Ahead of The Super Bowl Advertising Game. To provide a response, Experian examined five automotive brands that had a social media component tied to their Super Bowl 50 campaigns. This means extending the TV ad’s story into a social media conversation. ” Click To Tweet.

article thumbnail

Social media management services: 9 agencies your brand should check out

Sprout Social

You get as much out of your social media channels as you put in. So it’s never been a better time to explore social media management services. When we say social media management services, we’re referring to the social media agency world—organizations that live and breathe social media.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Is YouTube for you? 5 Reasons To Keep It In Your 2022 Marketing Strategy

SocMed Sean

Here are some thoughts about including YouTube as an effective part of your campaigns. Is YouTube Facing Challenges As A Social Network? While YouTube still commands the lion’s share of video-based social media popularity and user base, it is seeing rising competition. Is YouTube dying? Is YouTube still a good platform?

YouTube 204
article thumbnail

Pinterest interest? 5 Reasons It Should Stay In Your 2022 Marketing Strategy

SocMed Sean

Here are some thoughts about including Pinterest as an effective part of your campaigns. While Pinterest began as a social network, it has adapted to become more of an e-commerce-focused platform where creators can share videos as well as images, and this has impacted its user base. Campaigns house ad groups and ads.

Strategy 195
article thumbnail

How AI insights improve decision making

Sprout Social

Sprout’s 2023 State of Social Media report confirms these advantages, with 9 out of 10 business leaders acknowledging the indispensable role of AI in enhancing market competitiveness, understanding customer preferences and driving innovation. At the same time, text analytics can monitor public concerns on social media.

Sentiment 108
article thumbnail

Guidelines for Successful Targeting Through Social Media

Mindjumpers

Tweet Most businesses however big or small, now have a presence on different social media channels as suggested by their strategists and they also run campaigns to gain traction on their profiles. For me the key to build a successful brand through customers, in both traditional as well as social media is as follows: Identify?

article thumbnail

Building out Experian Mosaics® and Claritas PRIZM® Segments for Paid Social Media

Ignite Social Media

Like Brands: Create an audience based on brands they like such as CPG, Automotive, Financial Services, etc. From here, you can start your ad campaign and start optimizing for the best performing targets and the creative. Retail: Create an audience bases on other retailers they like that are both online and/or offline.