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How To Start A Mobile Marketing Strategy

The Realtime Report

How To Start A Mobile Marketing Strategy. Have you considered mobile marketing as part of your advertising strategy? If you haven’t, you probably should, because mobile ads can often be one of the best ways to communicate with an audience. Here is how you can embark with a successful mobile marketing strategy.

Mobile 135
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US Mobile Ad Spending Will Top $4 Billion in 2012

The Realtime Report

Mobile advertising spending will total more than $4 billion by the end of 2012, according to eMarketer estimates. And new research by Millennial Media reveals that certain industries have seen tremendous growth (more than 400% year-over-year) in mobile advertising. Where were these mobile ads leading viewers? sports grew 417%.

Mobile 170
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Is YouTube for you? 5 Reasons To Keep It In Your 2022 Marketing Strategy

SocMed Sean

Here are some thoughts about including YouTube as an effective part of your campaigns. Marketers can grow brand awareness by diversifying a campaign and concentrating on some of the other channels a brand’s audience visits. Mobile Adoption Continues To Drive Video Adoption. Increasing mobile adoption is driving video adoption.

YouTube 204
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Lexus Uses Mobile Game ‘Draw Something’ To Target Younger Audience

The Realtime Report

Last week Lexus added to the brand’s ongoing campaign for the 2013 Lexus ES by integrating ads into popular mobile game Draw Something. Lexus reached players in several different ways via the mobile game. The campaign ran for a short period of time only, from September 24-28. Why so brief? ”

Mobile 156
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How AI insights improve decision making

Sprout Social

AI insights for automotive AI insights improve automotive manufacturers’ understanding of consumer sentiment, market trends and product feedback. The bank can use AI-driven sentiment analysis to dive deep into customer feedback, collected through social media listening campaigns.

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From rider to driver: understanding the audience of female drivers in Saudi Arabia

Audiense

Various car brands began campaigns in response to this groundbreaking news. We “geared” up to explore whether there was a new market in the automotive industry. We used Audiense Insights to gain an understanding of this potential new audience and whether the automotive industry can proceed to conquer this new, unexplored target market.

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Guidelines for Successful Targeting Through Social Media

Mindjumpers

Tweet Most businesses however big or small, now have a presence on different social media channels as suggested by their strategists and they also run campaigns to gain traction on their profiles. Because no one likes to talk to a computer or a mobile phone, we all like to interact with human beings.