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Automotive Companies in the Metaverse – NFTs and Saraswati

Laurel Papworth

“The global metaverse automotive market is estimated to be valued at over USD 116.5 ” from Research and Markets via PR Newswire. Laurel Papworth on car NFTs and Automotive Metaverse Web3. Marketing NFTs as virtual good collectibles for branding, including Digital Twin NFTs. Polygon (MATIC) based.

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Facebook Brand Engagement Grows 896% Year-Over-Year

The Realtime Report

A new study by Adobe found that brand engagement (defined as likes, comments, and shares) on Facebook rose 896% year-over-year. Mobile engagement is also way up; around one-quarter of Facebook engagement came from mobile users. What led to the increase in brand engagement? more effective social marketing by brands.

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Apartment Marketing Predictions 2014: The New Breed Speaks

Firebelly

Here’s some of the top players in apartment marketing sounding off on what’s important. Mark Juleen, VP Marketing, J.C. I’ve been bullish since day one, but for marketers we may see a shift away from Facebook, or other platforms, and more effort over on G+. 2014 is upon us. Content will continue to rule.

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How To Start A Mobile Marketing Strategy

The Realtime Report

How To Start A Mobile Marketing Strategy. Have you considered mobile marketing as part of your advertising strategy? Here is how you can embark with a successful mobile marketing strategy. App Based Mobile Marketing. That is why you should certainly consider app-based mobile marketing. SMS Marketing.

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Salorix Launches AI-Powered Predictive Influencer Marketing And Social Media Management Platform

The Realtime Report

The platform monitors millions of conversations and uses proprietary machine learning algorithms to make smart predictions based on who is talking about a specific brand, the context of the conversation and how likely it is for someone to engage. It “brings direct marketing discipline” into social media, and enables scale.

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Luxury Marketing: Lexus Promotes High-End Model With Facebook Contest

The Realtime Report

Lexus is using social media to link the new “Unleash the LFA” campaign - promoting a high-end model through a Facebook contest – with the brand’s end-of-summer sale event. The contest – which opened August 1 and ends August 21 – is hosted on a Facebook application.

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Facebook Lead Ads: Coming to Desktop, Carousel, Video, CRM Integration

Jon Loomer

I was excited when Facebook announced lead ads in June. Beginning today, Facebook is rolling out lead ads to Power Editor globally. Facebook also announced several enhancements that are coming that could be huge for marketers. Facebook lead ads rolling out: Includes desktop, video, carousel and CRM integration!

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