Firebelly

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When Silence Is Golden On Social Media

Firebelly

Many brands have had to learn the hard way that during a national disaster or tragedy, it is often best to step away from social media. In a recent interview, Cole said he uses his personal social media accounts in such a manner because, in his eyes, he is “creating intelligent, thoughtful dialogue on important social issues.”.

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4 Free Social Media Spring Cleaning Tools

Firebelly

Spring has sprung and it’s time to clean up your social media channels! For Twitter: Hootsuite’s Grade Your Social. Authenticate with your Twitter account and Hootsuite’s Grade Your Social will give you a grade from A to F based on reach, engagement and profile scores.

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Monday’s 5 Social Media Must-Reads

Firebelly

Below are 5 social media must-reads that we wouldn’t want you to miss. 10 Things You Should Include in a Social Media Plan. This is especially true for social media planning, where all too often the plan revolves around a murky set of objectives and a band of interns. If so, look no further.

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The Gap Serves The Taco, Emphasizes Social Media

Firebelly

While it’s far from a new idea, it’s gaining new-found popularity thanks to the ease of communicating and growing a following through social networking. Everywhere from New York to Indy , people are flocking to the streets to get authentic, unique foods from unique people.

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Are You Doing Influencer Marketing Right?

Firebelly

Influencer Marketing is turning out to be one of those terms that people should pay attention to, especially from a social media standpoint. Basically, amplifying content in a meaningful and authentic way. Let influencers tell an authentic story. How do you know if you are doing influencer marketing right?

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Importance of Brand Voice in Online Conversations & Communities

Firebelly

When it comes to brands leading and participating in conversations in social spaces, a clearly defined voice can be an important differentiator. Recently, I participated in a panel on social media at a conference for non-profits. Authenticity. “We use different voices – to keep it fresh and mix it up.&#

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Two Easy Ways To Still Get People To Your Facebook 'Landing Tab'

Firebelly

Facebook surprised, and upset, a lot of people yesterday when they announced that now only "Authenticated Pages" or Pages with over 10,000 fans can have a custom landing tab. Not good news for individuals and small businesses who may have a hard time reaching 10,000 fans and don't have the money to become "authenticated." 

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