Jeff Esposito

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Three Reasons Why Executives Should Tweet For Themselves

Jeff Esposito

In 2009, when I started using Twitter and Facebook for business reasons, I could understand why executives were afraid to join the social media conversation. Most PR executives I worked with in 2009 did not pitch via Twitter, and traditional agencies were just starting to build internal social media teams. e that medium.

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Real Time Engagement with Scott Monty

Jeff Esposito

One of the biggest problems with companies engaging in social media is keeping authenticity while also keeping the company’s interests and reputation intact. Tags: Facebook social media Ford Scott Monty. What do you think of the response? Too strong, too weak or just right?