Pam Moore

JUNE 2, 2017

Do you have social media, digital marketing and branding problems? We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding.

Training 167

Training Communities Social Media Real Estate 167

Sprout Social

JUNE 7, 2023

This could be via your social media channels, website, in-store, during events or with your customer care team. It also means a unified experience across all the channels you use such as your website, social media, mobile apps, advertising or physical stores. What is brand experience?

Brands 111

Brands Sentiment How To Analysis 111

Sprout Social

MAY 4, 2021

In this article, we give you a detailed breakdown of social commerce: what it is, how it works and most importantly, how it could work for your business. What is social commerce? Social commerce is the buying and selling of goods or services directly within a social media platform. Social media usage is booming.

Retail 138

Retail Instagram Buy Social Media 138

Social Media Strategies Summit

NOVEMBER 14, 2019

As a result, the audience of LinkedIn is different than any other social media site: 50% of LinkedIn users have a college degree, 45% earn at least $75K per year, and 33% of millionaires are on the platform. Gaming gets a bad reputation, but Microsoft used the video above to shift that perspective.

Class 100

Class LinkedIn Brands Microsoft 100

Pam Moore

SEPTEMBER 8, 2017

” It could be anything from a random Facebook campaign, Live Video, Series of Instagram Stories, new Facebook group, LinkedIn group, social media campaign, planned “go viral” video” or a years worth of random inspirational quotes to bump up the engagement to your Facebook Page. Not integrated.

Social Media 166

Social Media Marketing ROI Metrics 166

Sprout Social

AUGUST 19, 2021

Online shopping is going social. The Sprout Social Index 2021™, UK & Ireland report found 63% of consumers bought from social media in the past year. Social commerce features are emerging across many platforms, creating new opportunities for brands big and small. What is social commerce?

Examples 131

Examples Tips Patterns Instagram 131

Pam Moore

AUGUST 8, 2019

Of course your logo, colors, website, mobile site (or not), mobile applications, videos, tweets, Facebook and other social network pages, packaging, communication is also part of your brand foundation. Definition of reputation. Want to leverage social media marketing for your brand? Definition of a brand.

Brands 60

Brands Strategy Reputation Training 60

Sprout Social

OCTOBER 29, 2020

In fact, Social Media Today reports that 97% of search engine users have searched online to find a local business. Keep mobile in mind. Uberall commissioned a study , which found that 82% of respondents had used their mobile devices to conduct a “near me” search. But online search can be equally impactful, if not more.

SEO 110

SEO Directory How To Review 110

Sprout Social

FEBRUARY 22, 2022

If there’s one thing we know for sure about social media, it’s that you can always expect to see new features, content types and ways to engage your audience. Additionally, more than 70% of all YouTube watch time comes from mobile devices. Use your authentic voice. Haven’t heard it? Tap Create a Short.

YouTube 133

YouTube How To Mobile Video 133

Sprout Social

SEPTEMBER 2, 2020

Video is taking over social media at large. This might not seem like breaking news, but it’s telling given Instagram’s reputation as a photo-centric network. The need to create social media video is universal, and Instagram has seriously stepped up their game in that department over the years.

Instagram 143

Instagram Video Brands Compete 143

Pam Moore

JANUARY 26, 2016

Every brand touch is an opportunity to influence perceptions, to build your reputation. Every brand touch is influencing perception and building your reputation. A good brand architecture and strategy will enable you to better share your brand story in an authentic way. Definition of reputation. Every brand touch counts.

Brands 113

Brands Strategy Reputation Marketing 113

Sprout Social

MAY 2, 2018

But if your practice wants a piece of the profit, it’s incredibly important to start a social media marketing plan for dentists and your specific industry. For decades, dentists relied almost exclusively on reputation and word of mouth marketing to help them build their practice. The Benefits of Social Media for Dentists.

Social Media 111

Social Media Marketing Industry Instagram 111

Buffer Social

MAY 30, 2023

Question: Why have short-form videos become so popular in the past few years, and how can I use them for my social media? It’s your best bet if the consensus is anything to go by — 85% of marketers say short-form video is the most effective format on social media. What is short-form video content?

Video 76

Video Film Meme Trends 76

Sprout Social

JUNE 23, 2020

Security snafus are bad for your online reputation. To be safe, it’s also a good idea to use this screen to log out of all of your Twitter sessions whether they be mobile or desktop. ” Sure, apologizing on social media can be tricky. Enable two-factor authentication. pic.twitter.com/7Ps2kINm4b.

Twitter 144

Twitter How To Notification Authentication 144

Convince & Convert

JUNE 20, 2017

They want brands to be authentic in a way they can relate to. Nowadays, you must keep in mind that many viewers consume content on mobile devices. In fact, it’s been a full three years since mobile became the primary browsing channel over the desktop.

Conversation 161

Conversation Video Content How To 161

Convince & Convert

FEBRUARY 11, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is It Curtains for the App Store?

Social Media 113

Social Media Strategy Apple iPhone 113

Convince & Convert

JUNE 20, 2017

They want brands to be authentic in a way they can relate to. Nowadays, you must keep in mind that many viewers consume content on mobile devices. In fact, it’s been a full three years since mobile became the primary browsing channel over the desktop. Sign up for the Convince & Convert ON email newsletter.

Conversation 101

Conversation Video Content How To 101

Hootsuite

SEPTEMBER 21, 2021

This damages your search rankings—as well as your reputation. An authentic brand voice will encourage the user engagement that gets your videos seen. They’re also indexed for Google’s mobile searches. For both channel and video descriptions, you can add links to your social media presence or online store.

YouTube 145

YouTube Tips HootSuite Metadata 145

Convince & Convert

JUNE 24, 2010

I’ve been thinking lately about why I got involved in social media. But as I pondered this connection, I realized that there was a portion of the advertising world that shared a lot of elements with social media – infomercials. Authenticity You can’t lie in infomercials. But, I’m not.

Social Media 121

Social Media Strategy Social CRM MySpace 121

Pixlee

DECEMBER 6, 2021

What many brands should come to realize is that the best content creators may be existing customers who are already a fan of your brand and who have already posted content on their personal social media pages. Choosing someone who doesn’t accurately represent you could tarnish your reputation. Nixon, Inc.

UGC 52

UGC Marketing Influencer Loyalty 52

Social Media Strategies Summit

FEBRUARY 8, 2023

The internet is packed with advice for social media managers. The trouble is, only some of those articles consider the unique challenges faced by higher ed social media teams. Create Graphic Templates for Your Team Accessing high-quality visual assets is a common headache for higher ed social media marketers.

Social Media 202

Social Media Google Tips Template 202

Pixlee

MARCH 15, 2021

You may also evaluate your IP reputation using a complaint rate and any possible blacklisting. Email content creation includes the subject line optimization, usage of images, HTML email templates used, mobile optimization, font selection, color palettes, and branded elements. That’s the ideal width for mobile optimization.

Template 83

Template Templates Embedding Metrics 83

Pam Moore

JULY 20, 2020

What if we post something on social media that makes people mad? Make sure your communication is authentic, helpful, human and kind. How to continue to build relationships via authentic conversations. The power of emotional currency and how to get more of it authentically to grow your business.

Strategy 78

Strategy Marketing Authentication eBook 78

Pam Moore

JULY 20, 2020

What if we post something on social media that makes people mad? Make sure your communication is authentic, helpful, human and kind. How to continue to build relationships via authentic conversations. The power of emotional currency and how to get more of it authentically to grow your business.

Strategy 78

Strategy Marketing Authentication eBook 78

Sprout Social

AUGUST 1, 2019

You might also be familiar with reputation management – this is a larger umbrella terminology for maintaining the consumer’s perception of a brand. It includes listings management, social media and search visibility and review marketing and generation strategies as well, but review management is a key element.

Review 100

Review Strategy Hotels Survey 100

Sprout Social

OCTOBER 22, 2018

According to the latest Sprout Social Brands Get Real report, more than half of consumers want CEOs to have a personal presence on social media–indicating that CEOs with personal profiles seem more approachable, accessible, human, honest and trustworthy. The most outspoken CEOs run the industry gamut.

Reputation 73

Reputation Industry Aggregator Research 73

Pixlee

JANUARY 4, 2021

In a 2020 Edleman survey , 22,000+ respondents in 11 markets indicated that “brand trust is more vital than reputation, performance or even how well a brand treats its customers.” Before 2020, the focus was overwhelmingly on the on-the-go consumer with mobile being the predominant virtual medium.

Marketing 53

Marketing Sentiment Loyalty Meeting 53

Convince & Convert

APRIL 13, 2010

While it pre-dates the Internet (and commercial air travel, ATMs, competitive eating, Red Bull and a lot of other stuff we take for granted), its core premise serves as the foundation for social media effectiveness. I also learned the lesson and critical importance of being authentic and transparent. Who influenced you, and why?

Social Media 112

Social Media Strategy Influencer Education 112

Tweaklibrary

SEPTEMBER 6, 2023

Use reputable websites: Only use reputable and well-known online chat websites that have a good reputation for safety and security. Best Websites For Video Chatting Best-Known For TinyChat : A free online video chat site that allows you to create your own chat rooms and invite people via email or social media.

Video 19

Video Meeting Reputation Sports 19

yMarketingMatters

NOVEMBER 9, 2017

The other is reputable and respectable Hustle which revolves around generosity and connection. She opened up about authentic and organic PR. Blast any press you get all over social media. Smaller niche is always bigger. Watch the video (2:20 min). Seth on Hustle. Watch the video (45 secs). Pick your clients!

Conference 124

Conference Price Compete SMS 124

Pam Moore

NOVEMBER 29, 2016

Yet, why do people still hide behind social media logos and contact forms? It seems they either don’t understand or are afraid to come out from behind the social media corporate wall and show their true human side. 10 Tips to Zoom Your Brand with Social Media. Audience Analysis Worksheet.

Brands 60

Brands Strategy Small Business Authentication 60

Convince & Convert

JULY 3, 2011

I instead want to focus here on when Google Plus/Google + (jury is still out it seems) will become viable for company usage , and how it might impact Twitter and Facebook social outposts. Kissing Cousins: Search and Social Media. SEOMOZ SEO Ranking Factors. Android (the app for Plus is fantastic).

Google 166

Google Picasa Engineering Adwords 166

Convince & Convert

DECEMBER 30, 2011

I instead want to focus here on when Google Plus/Google + (jury is still out it seems) will become viable for company usage , and how it might impact Twitter and Facebook social outposts. Kissing Cousins: Search and Social Media. SEOMOZ SEO Ranking Factors. Android (the app for Plus is fantastic).

Google 149

Google Picasa Adwords Engineering 149

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Viral Marketing > 7 Traits of Highly Effective Viral Videos 7 Traits of Highly Effective Viral Videos by Tamar Weinberg on January 28, 2010 Share In the past few years, video has come a long way. Another great post.

Video 236

Video Flash Mob YouTube MySpace 236

Sprout Social

APRIL 3, 2020

From social engineering to sophisticated profile hijacking, social media accounts face many potential attack vectors. This year alone, hacker groups have compromised the social media accounts of tech giants, national athletic leagues and streaming platforms. The foundation of strong social media security.

Company 108

Company Social Media SMS Data 108

Convince & Convert

JULY 3, 2011

I instead want to focus here on when Google Plus/Google + (jury is still out it seems) will become viable for company usage , and how it might impact Twitter and Facebook social outposts. Kissing Cousins: Search and Social Media. SEOMOZ SEO Ranking Factors. Android (the app for Plus is fantastic).

Google 147

Google Picasa Engineering Adwords 147

Buffer Social

JULY 25, 2023

Newsletters have become a major content format among creators, partly due to their appeal to targeted interest groups and because email is the next best thing to social media for reaching audiences. I'm increasingly convinced that premature growth on social media is an expensive mistake.

Newsletter 85

Newsletter How To Fashion Authentication 85