Jeff Esposito

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Three Reasons Why Executives Should Tweet For Themselves

Jeff Esposito

Translation: I don’t understand social marketing, and I’d prefer you to tackle that medium. After a few months, I told him my voice would never be as authentic as his, because he had years more experience in that industry than I did. e that medium. If you’re interested in working with Ms.

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Has social media made you an ostrich?

Jeff Esposito

Social media is going to be a big part of the corporate marketing mix in the future but right now it is still in that awkward pre-puberty stage. You see marketers, communicators, and customer support teams are guilty of ostriching when it comes to the evolution and emergence of social media. Markets may also be stuck in their old ways.

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Five for Friday

Jeff Esposito

Only downside is that the app is only available on a device that is synonymous with something animals would chow down on and they have ignored the Android market. No One “Consumes” Social Media – This post from Geoff Livingston touches on the common misnomer that is put out there among market research groups – media consumption.