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BONUS: New Gmail & Yahoo Email Authentication Requirements For Online Marketers with Alyssa Dulin

Amy Porterfield

Listen on… An urgent message for anyone who markets their business online – which includes you!

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Mindful Social – Authenticity Reawakened with Vicki Znavor

Janet Fouts

Authenticity, it’s one of those words bandied about a lot, isn’t it? Often, in marketing and politics especially, “authenticity” just doesn’t ring true. As professor Herminia Ibarra tells us, a simplistic understanding of what authenticity means can hinder our growth and leave us feeling fake. Authenticity Reawakened.

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Top Video Marketing Trends of 2024

Social Media Strategies Summit

Video is no longer optional for marketing teams, with 91% of businesses using it as a marketing tool and 88% describing video as an important part of their marketing strategy. If you’re going to see success from video marketing, you need to know what works (and what doesn’t ) — and the landscape changes fast.

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The Key to Finding Balance between Authenticity & Performance on Social Media

Oktopost

Want to hear more from famous B2B marketing leaders? Being authentic has become the key to creating meaningful social media content and building a loyal audience. We are trained as marketers and professionals to be true to ourselves because being ourselves is to our strategic advantage. Is it even authentic at all?

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Authentic Marketing

Your Escape From 9 to 5

Breaking into a market is challenging. Many companies feel that once they have this identified and are able to target their advertising to it, they will see their market share increase. Alternatively, new markets with similar demographics must be explored. Locate New Markets. This is beneficial for numerous reasons.

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32 Signs You Might Be a Social Media Marketing O.G.

Ignite Social Media

We’ve been doing nothing but social media marketing for brands since 2007. Are you a social media marketing O.G.? You know you’ve been doing social media marketing a really long time when: 1. But we know we’re not the only ones. We compiled this list to help you decide. appeared first on Ignite Social Media.

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Brand Humanization: Transparency vs Authenticity

Pam Moore

As many marketers and business owners are challenged to make their brands become human a few of the questions we hear most are: What do I talk about? Do people really want to know what I ate for lunch? ” To understand this, let's first dig into the definition of authenticity and transparency. Authenticity. Transparency.