Almost Savvy

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Your Brand Screwed-Up On Social Media, Now What?

Almost Savvy

Cynthia is the Senior Director of KitchenAid Brand and Marketing Services. KitchenAid’s authentic response within minutes of the original tweet seems to have changed the story significantly. It is here that KitchenAid, specifically Cynthia Soledad , gave us a lesson in how to address a rapidly spinning out-of-control problem.

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Your Brand Screwed-Up On Social Media, Now What?

Almost Savvy

Cynthia is the Senior Director of KitchenAid Brand and Marketing Services. KitchenAid’s authentic response within minutes of the original tweet seems to have changed the story significantly. It is here that KitchenAid, specifically Cynthia Soledad , gave us a lesson in how to address a rapidly spinning out-of-control problem.

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Your Brand Screwed-Up On Social Media, Now What?

Almost Savvy

Cynthia is the Senior Director of KitchenAid Brand and Marketing Services. KitchenAid’s authentic response within minutes of the original tweet seems to have changed the story significantly. It is here that KitchenAid, specifically Cynthia Soledad , gave us a lesson in how to address a rapidly spinning out-of-control problem.

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11 Sure-Fire Ways to Get Me to Unfollow You on Twitter

Almost Savvy

You don’t get that authenticity is a key component of social media success. Reply 10 Sure-Fire Ways to Get Me to Unfollow You on Twitter | Dose of Digital - Digital Marketing in Pharma and Healthcare says: July 30, 2010 at 9:39 am [.] You have the default Twitter avatar or are using a photo of your dog.

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Who Influences You? (Plus, get a free book) | Almost Savvy

Almost Savvy

Whether it is to market our business, persuade a client or vendor, motivate an audience or capture the attention of potential employers, influence is important. Reply Char says: April 14, 2010 at 4:44 pm The people who influence me the most are those who are authentic, “walk their talk,&# and are passionate about what they do.

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Just Because We're Social Networking “Friends” Doesn't Mean I'll.

Almost Savvy

When we connect with a business peer, we want to feel like more than just a prospect or a member of a target market. No one enjoys being taken advantage of. In fact, most of us find it very distasteful. We all have our own professional objectives, and none of us is here to simply serve another person’s business interests.