Social Media Strategery
OCTOBER 27, 2009
Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media How to BE a Government Consultant and Use Social Media Wed, Oct 28, 2009 Best Practices , Government 2.0 Be active within the social media and Gov 2.0
Social Media Strategery
APRIL 30, 2011
In the fall I wrote a guest post entitled, “ But I Don’t WANNA Change ” about using change management techniques to encourage the adoption of social media within organizations. One thing I have learned, however, is that even though social media is sweeping the world, that doesn’t mean your internal platform will engage your employees.
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Social Media Strategery
MARCH 1, 2018
We’d love to develop an entire issue on your client including an interview with your CEO, several other members of the leadership team and a feature video that will run online. In exchange, all we ask is you provide us with a list of partners we can contact to see if they’re interested in purchasing advertising in the issue.
Social Media Strategery
DECEMBER 22, 2008
Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 I love thinking about the potential that social media has in fundamentally changing the way our government operates. I also love telling my clients that they’re not ready for social media.
Social Media Strategery
AUGUST 31, 2019
The car salesman who tells you the car you’re considering has a lot of reliability issues. We underestimate the power of authenticity, flaws and all. Don’t believe me? Think about the waiter that tells you not to order the fish because it’s not fresh. Or the politician who goes on Saturday Night Live and lets the cast poke fun at him.
Social Media Strategery
NOVEMBER 24, 2014
” All of the issues with today’s PR industry – that we’re an afterthought, that people don’t understand what we do or the value we bring, that anyone can do what we do – are nobody’s fault but our own. Saving a few dollars? We have to think bigger, beyond the execution of these roles.
Social Media Strategery
APRIL 23, 2012
About getting media coverage. About generating "buzz" Something that's going to cover up bigger issues like customer service or product quality. A corporate voice that sounds authentically human instead of stiff, hollow, and fake. About making the public think your product is the best or that your company is awesome.
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