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32 Signs You Might Be a Social Media Marketing O.G.

Ignite Social Media

We’ve been doing nothing but social media marketing for brands since 2007. And with every social media year feeling like 7 human years (or something like that), we’ve been at this a really long time. Are you a social media marketing O.G.? But we know we’re not the only ones.

Flash Mob 157
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Navigating social media marketing in an election year

Sprout Social

The 2024 US presidential election is several months away, but social media is already politically charged. According to Sprout Social Listening data , from January 1 to March 6, 2024 there were almost 7.6 In a typical year, running social media for a brand account is complex.

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Top Video Marketing Trends of 2024

Social Media Strategies Summit

Video is no longer optional for marketing teams, with 91% of businesses using it as a marketing tool and 88% describing video as an important part of their marketing strategy. If you’re going to see success from video marketing, you need to know what works (and what doesn’t ) — and the landscape changes fast.

Video 234
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How “The Facebook Files” Could Impact Social Media Marketing

Ignite Social Media

In fact, brands should be prepared for other changes that could impact their social media marketing performance. But first, what are the core issues raised by The Facebook Files? If the current Instagram product is leading to mental health issues for those over the age of 13, what might it do for those even younger?

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How to Manage Issues on Social Media

Mindjumpers

Everything is closer and goes faster in the world of social media. Sometimes you don’t have to have enemies to get issues. Spelling mistakes, incorrect facts, or unhappy customers can turn into a big issue, and worst of all a crises that can damage your company and it’s reputation. Similar Posts: Vine for Brand Marketing.

Issues 196
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12 CEOs You Should Be Following on Social Media

Social Media Strategies Summit

Having a CEO with an active presence on social media can be beneficial for the organization for several reasons. According to research from Brunswick Group , 63% agree they would prefer to work for a company where the CEO uses digital and social media. But there are also plenty of good examples of CEOs using social media.

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5 ways social media listening increases customer advocacy

Sprout Social

Most marketing professionals constantly grapple with two questions: What do our customers actually want and how can we turn them into our biggest champions? Without a deep understanding of their audience, even the most seasoned marketers, at times, find themselves in a cycle of guesswork and reactive strategies. Here’s how.