Social Media Strategies Summit

OCTOBER 24, 2018

Content performance, recorded by asking the following questions: What type of content performs best? For each competitor, ask yourself the following questions: How are your competitors using social media ? To identify your social media goals, start by asking yourself the following questions: What are my overall business objectives?

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Social Media Strategy Guidelines Template 113

Convince & Convert

JUNE 4, 2014

At first, I was able to get participation from many of my colleagues, but then directors in our department started to question the value of the newsletter. Colleagues started to question whether or not they should contribute to the newsletter, and without their contributions our content was at greater risk of being lame.

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Team Engagement Hubspot Newsletter 158

Buffer Social

MAY 30, 2023

Question: Why have short-form videos become so popular in the past few years, and how can I use them for my social media? Google defines it as any video over 10 minutes, while HubSpot found that the optimal length is 31-60 seconds. Focus on catering to your niche and staying authentic first.

Video 76

Video Film Meme Trends 76

Pixlee

SEPTEMBER 22, 2021

With these tools, you can gather social media data that gives you analysis into questions like these: What happened? Answers to these questions give you insight into your social media performance and where to bolster your strategy. . 87% of brands use UGC for authentic (and free) content. Why did it happen?

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Data Social Media UGC Sentiment 52

Pixlee

SEPTEMBER 22, 2021

With these tools, you can gather social media data that gives you analysis into questions like these: What happened? Answers to these questions give you insight into your social media performance and where to bolster your strategy. . 87% of brands use UGC for authentic (and free) content. Why did it happen?

Data 52

Data Social Media UGC Sentiment 52

Buffer Social

SEPTEMBER 11, 2023

I’ve been invited to speak on hundreds of podcasts and written for some of the most prestigious websites in business and marketing, like Buffer, HubSpot, Nasdaq, Harvard Business Review, Fast Company, NBC, and more. If you’re in B2B marketing — try HubSpot Academy to showcase your skills. Not sure what to showcase?

LinkedIn 113

LinkedIn Tips Skills URL 113

Rebekah Radice

JULY 15, 2019

Live video is a fantastic way to connect with your audience on a more personal and authentic level, and to humanize your brand. When creating thought leadership videos, the most important thing is to start with research and know exactly what your audience needs and what questions they want answered. Source: Koeppel Direct.

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Types Video Content Case Study 119

Oktopost

AUGUST 10, 2023

In essence, social listening is all about extracting answers to key questions about your industry and using this to define how you will create content for lead generation. Adobe leverages user-generated content to share authentic case studies that showcase their product’s value and builds brand loyalty.

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Social Media B2B Sentiment How To 62

Pixlee

DECEMBER 13, 2021

As long as your values are authentic, well-defined, and you strongly believe in them, it’ll be easier to win over eco-friendly consumers who appreciate those values. The answers to these questions will define how people perceive your brand in 2022 and beyond. These are your values. Technology.

Strategy 52

Strategy UGC Brands Apparel 52

Waxing UnLyrical

NOVEMBER 22, 2011

Take a look at this recent study by HubSpot. Which begs the question: why did he make the choice to turn the account over to Katalyst? But I’m willing to argue that is no longer the primary use of Twitter, at least not among the biggest accounts. It has become a channel, an information distribution device. Don’t believe me?

Engagement 175

Engagement Hubspot Analysis Social Media 175

Buffer Social

APRIL 9, 2019

Customer support teams handle all inbound product questions, and marketing or community grabs all messages related to the brand, the content, and community love. This folder includes any marketing questions, blog post shares, and general #bufferlove. We will sometimes pull a saved reply for common questions. Collision detection.

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Team Social Media FAQ Sample 70

Convince & Convert

FEBRUARY 1, 2016

This is why brands are focusing their social media efforts toward storytelling, rather than marketing, to increase traffic and build an authentic community. Hubspot has an incredibly useful tool, aptly named Make My Persona , for naming and presenting data on potential buyers.

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Content Tips Analysis Curation 60

Writtent Blog

JUNE 13, 2013

During the day, she works at HubSpot , developing the marketing industry’s leading content on all marketing subjects. Answer people’s questions. If you are an expert on something (you should be if you want to blog), even a minor expert, or a minor expert on a minor topic, you get people asking you questions all the time.

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Tips Creative Commons Hubspot Publishing 110

Sprout Social

JUNE 30, 2021

It starts with your business being authentic and truly caring about its audience. Start by asking probing questions that help you learn more about your audience and keep the conversation going. When you ask these types of questions, keep track of which receive the most engagement, and how people respond to different types of messaging.

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Brands Loyalty Hubspot Authentication 136

Later

NOVEMBER 13, 2019

In fact, our very own Taylor from Later predicted that: “the days of perfectly posed Instagram posts, overly edited photos, and Instagram bot comments are over, making way for more genuine experiences and authentic relationships”. Instagram Aesthetic Trends #4: A Focus on Authenticity . View this post on Instagram. This one here?

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Instagram Trends UGC Meme 85

Sprout Social

FEBRUARY 21, 2024

HubSpot HubSpot simplifies business intelligence, providing a comprehensive platform for all your customers’ needs. From marketing automation to sales tools, HubSpot helps organizations connect with and better understand their customers. Lastly, secure your data using multi-factor authentication, encryption or other measures.

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Report Data Hubspot Metrics 101

Social Media Strategies Summit

AUGUST 26, 2022

A great way to do this is to identify commonly asked questions in your niche. This online publication built its topical authority by covering every single question that has to do with electric vehicles. High-authority sites in your industry (like HBR and Hubspot ) have perfected the art of selecting topics with exceptional longevity.

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Loyalty Software Publishing SEO 205

Sprout Social

FEBRUARY 23, 2023

Integrating social into every aspect of your strategy drives more compelling, authentic messaging from the ground up. Some key questions to ask while digging could be: How are people currently talking about your brand? When it comes to standing out, social media for strategic communications isn’t just helpful—it’s necessary.

Social Media 108

Social Media Brands Press Release Sentiment 108

Writtent Blog

AUGUST 17, 2016

Establish context by answering the question “Who are you, and why are you talking to me?”. Do this by answering the question “What if nothing changed, and what would that mean?”. Discussion question: Encourage commenting and start a conversation. What/When/Where/Who/How + [Question Statement]? Step 1: Context.

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Examples SEO Screencast Blogger 40

Keyhole.co

NOVEMBER 22, 2023

Ephemeral content: Ephemeral content, like Stories, offers a sense of urgency and authenticity, encouraging real-time engagement and promotions. HubSpot Academy – Facebook Marketing Course HubSpot’s certification course provides in-depth knowledge of Facebook advertising, from campaign creation to optimization.

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Brands Facebook Marketing Advertising 52

Sprout Social

APRIL 12, 2021

In partnership with @HubSpot , we surveyed over 500 marketing leaders to understand how they’re planning for growth this year. Here are a few questions that’ll help you with this step: 1. The next question to ask is why and what information is your audience following you for? link] pic.twitter.com/ZH13yOHpA2.

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Social Media How To Loyalty Groups 130

Keyhole.co

JANUARY 30, 2024

Here are some questions you need to answer to define your buyer persona: What age groups do your existing followers belong to? To give you an idea of how a general buyer persona should look like, here is a template by HubSpot. Frequently Asked Questions 1. Start by monitoring your existing followers on social media.

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Social Media How To Patterns Sports 59

ProBlogger

AUGUST 30, 2015

You can incentivize them with free or cheap access to a product, or offer a free coaching question in exchange. You can learn more about email engagement campaigns via this great course at Hubspot. Asking prescheduled questions on Facebook can reduce the overwhelm. This is more authentic then stock photos.

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Training Eventful Tips Analytics 20

Keyhole.co

JUNE 6, 2023

It’s not just any old marketing spiel — it’s a genuine, authentic endorsement. For instance, check out this LinkedIn post by a HubSpot recruiter: Pretty neat, huh? It gives people a behind-the-scenes look at HubSpot culture. Frequently Asked Questions 1. It sparks a human connection.

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B2B Strategy Brands Content 52

Sprout Social

APRIL 23, 2019

Here’s a breakdown of some of the most common types of content we see on LinkedIn Pages: Question-based content. Here’s a good example of a conversational caption from Hubspot that eventually leads readers to click through to a new blog post. Picking your followers’ brains is a smart move to encourage likes and comments on LinkedIn.

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LinkedIn How To Notification Organization 105

Sprout Social

FEBRUARY 18, 2019

Here’s a breakdown of some of the most common types of content we see on LinkedIn pages for business: Question-based content. Here’s a good example of a conversational caption from Hubspot that eventually leads readers to click through to a new blog post. Resources and case studies. Event coverage. Attending an event or conference?

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LinkedIn Company How To B2B 111

Later

APRIL 5, 2019

Instagram influencer marketing removes the barriers of traditional advertising because customers are introduced to your brand from a trusted source (the influencer) on an authentic, casual platform (Instagram). Authenticity is key. A post shared by Cere Campbell (@cereously) on Mar 20, 2019 at 11:13am PDT. View this post on Instagram.

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Influencer Instagram Marketing Authentication 66

Webbiquity SMM

MARCH 31, 2015

Find the answers to those questions and more here in almost two dozen of the best guides to business blogging strategy and tactics of the past year. And 54% of bloggers say they publish at least weekly—but “to generate leads from your blog, the sweet spot for is 2-3 times per week according to HubSpot.” Tell a quick story.

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Tips Statistics Hubspot Resources 100

Keyhole.co

DECEMBER 13, 2022

As per HubSpot, the average engagement rate for Facebook is 0.18%. times more likely to view UGC content as authentic compared to branded content, it is essential to make UGC a part of your Facebook marketing strategy. Now, you could re-post it with a video, add an image, or ask a question. With consumers 2.4

Engagement 59

Engagement Strategy Facebook UGC 59

Razor Social

APRIL 23, 2020

A HTTPS designation on the URL shows visitors that your website has been verified as authentic. According to a research from HubSpot, the more often you publish new blog posts the more leads you’ll get. It even shows all non-SSL websites as “Not Secure”. So, why is this important?

How To 113

How To Mobile Patterns Issues 113

Koka Sexton

MAY 26, 2019

Demand generation answers a fundamental question: How can I make my target audience want my product or service? Today, people want authenticity and attainability—they’d rather listen to people who look like them. Where do you direct your marketing strategies? What should you do to align your marketing and sales teams?

Strategy 63

Strategy Loyalty Influencer ROI 63

Pixlee

JANUARY 18, 2019

It needs to look authentic without appearing over-produced. Research by HubSpot suggests that 30 seconds is the optimum length for holding your customers’ attention. Use no more than 20% text in your thumbnails to boost engagement and ROI. Scale video creation with UGC from your most passionate customers. Or at least, it was.

ROI 45

ROI Instagram Video Brands 45

Buffer Social

MAY 18, 2017

Ask a question. Questions are a great way to pique interest as someone scrolls through their Facebook feed. Questions can often turn an average status into a great one. You could include a question to make the copy more interesting: Stuck on Facebook Advertising? Here’s how you can get ahead of the curve!”

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Instagram Twitter Facebook CPA 111

Buffer Social

AUGUST 11, 2016

Here are just a few of the findings from recent video studies, courtesy of ReelSEO and HubSpot. Snapchat Video is Raw, Authentic, and Going Mainstream. The main question, however, is how do Instagram Stories differ from the video marketing content that we’re used to seeing on Snapchat? That’s A Wrap!

Video 40

Video Twitter Content Facebook 40

Webbiquity SMM

FEBRUARY 7, 2011

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. stage, many new questions arise. Discover the answers to these questions and more here in 55 of the best guides to social media strategies, tactics, tools and statistics of the past year. Adoption soared.

Social Media 198

Social Media Tools Tips ROI 198

Rebekah Radice

AUGUST 1, 2016

If there’s one social media question I receive more than any other it’s this… With over 4.75 Hubspot breaks down Facebook, Twitter and Google+. What you need is authentic, targeted information that offers insight into who you are and why they need to take action with you today. Get specific.

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Social Media Meme Education Hubspot 60

Webbiquity SMM

JANUARY 5, 2016

Image credit: HubSpot. Here are 88 posts that have risen above the noise, designed to answer that question. 17 Questions On How To Build A Content Marketing Strategy [Q&A] by Marketing Insider Group. How to Build an Unbeatable Content Marketing Plan by HubSpot. Stories must be authentic, creative and inspirational.

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Content B2B Marketing Hubspot 60