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7 Traits of Highly Effective Viral Videos

Techipedia: Tamar Weinberg

It’s why T-Mobile succeeded with a flash mob. Fede Alvarez published a small film to YouTube a few weeks ago, and it landed him a $30 million movie deal. Once it is authentically your truth, people will respond. It’s why she is now famous. Let’s take it a step further, though, with a “shocking&# element.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Authenticity You can’t lie in infomercials. is Crucial to your Content Marketing Strategy 6 Lessons Learned From the Demise of MySpace Driving Sales with Relevancy and Utility [link] Innovate AZ 3 Ways Infomercials Can Inspire Your Social Media: I know, I know. Authenticity and customer testimonials build loyalty and advocacy.

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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

By that I mean not only the social voting sites like Digg, Reddit, etc, but also on the social networks (Facebook, MySpace, etc), social communication tools (Twitter, Pownce, Seesmic, etc.), The result of their work is that it helps the business grow by genuinely and authentically helping customers.