article thumbnail

Facebook News Feed Updates: Authenticity and Video Completion

Jon Loomer

Authenticity and Timeliness. The focus is on authenticity. ” That’s clearly not authentic, and it’s a way to game the news feed. Train a model that tests whether posts from other pages are authentic. So if this is you, prepare yourself for further frustration. This update , in itself, is nothing new.

article thumbnail

4 social advocacy examples that prove authenticity pays off

Sprout Social

The support and excitement you get from your teammates is natural and authentic. Sign Up for a Free Demo The post 4 social advocacy examples that prove authenticity pays off appeared first on Sprout Social. Kick off your process by taking inspiration from these four brands that have mastered the art of employee amplification.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Facebook News Feed Update: Now What?

Jon Loomer

You’ve undoubtedly heard by now about the big Facebook news feed update that was announced recently. I did my best to break down what I think is happening , but now it’s time to step back and evaluate how — and if — this changes things. First, to summarize: 1. Person-to-person is prioritized. So… Now what? A ghost town?

Feed 165
article thumbnail

Facebook News Feed Changes. Stay Calm. Don’t Panic.

yMarketingMatters

Invest in creating fabulous, exciting, sincere, authentic copy with images and video that will cause people to interact, comment and share. ? #Facebook News Feed Changes. Don't Panic. It’s really pretty simple. To stay in the game you must play by the Facebook rules: ? Get more creative with your content. 2 Post less frequently.

Feed 145
article thumbnail

What’s the appeal of BeReal? Deciphering social media authenticity

Sprout Social

Deciphering social media authenticity appeared first on Sprout Social. For years, social media has been dominated by aesthetic. Instagram grids morphed from a product feature into an aspiration—something you could form into the image of your ideal self, life or brand. Facebook feeds went from stream of consciousness to uplifting updates.

article thumbnail

32 Signs You Might Be a Social Media Marketing O.G.

Ignite Social Media

You remember when social media was all about authenticity , then became about a perfectly curated feed, then came back around to authenticity again; 25. You remember when social media was all about authenticity , then became about a perfectly curated feed, then came back around to authenticity again; 25.

Flash Mob 157
article thumbnail

Surprising Insights from Big Lots’ Thriving Influencer Marketing Program

Ignite Social Media

The Importance of Content Variety and Authenticity While video content has historically been the best performer for Big Lots’ influencer campaigns, the brand has found success in mixing up their content formats. Underlying the success of these varied content formats is a steadfast commitment to authenticity.