Buffer Social

SEPTEMBER 11, 2023

I’ve been invited to speak on hundreds of podcasts and written for some of the most prestigious websites in business and marketing, like Buffer, HubSpot, Nasdaq, Harvard Business Review, Fast Company, NBC, and more. Now, keep in mind that I’m a solo consultant and not affiliated with any specific company. Be helpful.

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Social Media Strategies Summit

NOVEMBER 7, 2018

However, it is a good place for brands to join in on conversations already happening. Brands could partner with influencers to get them involved with conversations on the app or use it to gain insights on what young consumers are already talking about. Benefit from in-person social media strategy workshops and case studies.

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Platform Social Media Influencer Trends 272

Sprout Social

APRIL 26, 2022

And with new data revealing that the majority of people expect CEOs to be the face of change at a company, strong executive communications are a must. Executive communications can benefit both of these elements, your comms strategy as a whole and can even boost employee morale and company visibility. Any recommendations?

Strategy 85

Strategy How To Training ROI 85

Likeable

JULY 1, 2020

population is Black, but only four Fortune 500 companies have Black CEOs , and Black folks only occupy 3.2 Throughout the past month, with the resurgence and increased allyship around the Black Lives Matter movement, companies have started to reevaluate their diversity and inclusion practices. percent of the U.S. Beverly Jackson.

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Industry Marketing Insurance Yahoo 134

Pam Moore

SEPTEMBER 19, 2023

Unfortunately they believe their primary focus is to “sell” which to them means talk about themselves, their product and company ALL THE TIME! I offer consulting packages, CMO To Go services, digital transformation strategies and plans, and of course training workshops for skillsets of all levels.

B2B 78

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Convince & Convert

APRIL 11, 2017

Lauren Teague, strategist and sports maven, led a workshop on creating real-time content during live events. It’s great to connect with someone you know professionally who is on the other side of the screen, but in a live, authentic way. And I spoke on how to use analytics to create more relevant content for your audience.

Social Media 111

Social Media Eventful Team Sports 111

Pam Moore

JUNE 23, 2019

It may have been a keynote speech, breakout or maybe even a custom private workshop? This strategy helped me survive 13 major layoffs at one company alone. The better you know your audience before walking onto the stage, the better you can authentically serve and connect with them. What made the presentation so incredible?

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Hosting Eventful Tips Training 90

Pam Moore

JUNE 23, 2019

It may have been a keynote speech, breakout or maybe even a custom private workshop? This strategy helped me survive 13 major layoffs at one company alone. The better you know your audience before walking onto the stage, the better you can authentically serve and connect with them. What made the presentation so incredible?

Eventful 90

Eventful Tips Training Authentication 90

Social Media Strategies Summit

FEBRUARY 27, 2020

At the same time, social media users have begun to shun overly curated and filtered views of life in favor of more authentic, in-the-moment content, often in the form of quick and easily digestible video clips. But these conversations on messaging apps aren’t just happening between friends and family, but also between consumers and brands.

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Trends Social Media Instagram Platform 182

ProBlogger

MAY 3, 2023

Develop a writing style that resonates with your audience, and let your authentic voice shine through each piece of content. Just as Star Wars has partnered with various brands for product collaborations, you can seek out partnerships with companies in your niche. Here’s an article on Finding Your Blog’s Unique Voice.

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ProBlogger

MAY 17, 2023

I spoke with one blogger recently (blogging in a business/technology field) who was able to charge himself out at $600 per hour to give advice to a large company. He offers consulting services to companies and individuals seeking to improve their digital marketing strategies and increase their online visibility.

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Consultant Blogger Conference SEO 27

Pam Moore

APRIL 11, 2018

In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. Marketers working in any size company wanting to succeed in 2018. Give us a shout and let's get a custom workshop scheduled for your organization.

Industry 152

Industry Real Estate Insurance Content 152

Later

JULY 15, 2020

Your audience wants to feel like they’re having a two-way conversation with you, rather than being solely spoken to. A pizza company could survey their community’s favorite toppings, and use the feedback to help them develop a new recipe. Kombucha company (and Later customer!) Pineapple and red onions, anyone? The result?

Instagram 78

Instagram UGC Travel Transportation 78

Waxing UnLyrical

NOVEMBER 19, 2010

The scandal finally died down when Tablo filed a lawsuit against 22 members of TaJinYo for libelous comments; in October, as part of the resulting investigation, the Seocho Police Station confirmed Tablo’s credentials as authentic. Companies must protect their reputation in light of rumors, especially those that are defamatory.

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Creative Commons Reputation Flickr Film 193

Pam Moore

AUGUST 11, 2018

In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. Marketers working in any size company wanting to succeed in 2018. Give us a shout and let's get a custom workshop scheduled for your organization.

Industry 132

Industry Real Estate Content Insurance 132

Convince & Convert

DECEMBER 7, 2023

It’s about time to recognize and cater to your varied audiences for a positive reputation , increased customer loyalty, and more conversions. Inclusion in marketing means more eyes, more engagement, and consequently, more potential for conversions. Their firsthand experiences will add a layer of authenticity.

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Campaign Marketing Authentication Loyalty 135

Pam Moore

AUGUST 11, 2018

In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. Marketers working in any size company wanting to succeed in 2018. Give us a shout and let's get a custom workshop scheduled for your organization.

Industry 60

Industry Real Estate Content Insurance 60

Later

OCTOBER 29, 2019

But we do know that the Instagram algorithm favors genuine conversations. . So with that in mind, it’s more about providing quality conversations, rather than quick, short replies. Take a look at how travel company G Adventures always uses relevant hashtags on their posts: .

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Pam Moore

MARCH 14, 2019

Too many digital and social technology companies promise more than they can deliver. Our conversion rates are 62% – 82% on free offers and have been for years. This is a perfect example of a funnel we literally threw up in a couple days in support of a series of public speaking engagements and paid workshops I am doing.

Platform 60

Platform Marketing Training Hubspot 60

Pam Moore

MARCH 14, 2019

Too many digital and social technology companies promise more than they can deliver. Our conversion rates are 62% – 82% on free offers and have been for years. This is a perfect example of a funnel we literally threw up in a couple days in support of a series of public speaking engagements and paid workshops I am doing.

Platform 60

Platform Marketing Training Hubspot 60

Techipedia: Tamar Weinberg

MARCH 4, 2010

Now known as the “social media hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. Brian explains that “conversations are happening and it is up to me to either be part of them or not.&# Hotels in NYC are costly.

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Hotels Social Media Communities Discount 245

Diva Marketing Blog

MAY 19, 2009

I launched Diva Marketing as an experiment because my friend Dana VanDen Heuvel told me I couldn't talk about blogs in workshops I was conducting unless I was active in the space. Management's trust in their employees to represent the brand value in an authentic but respectful manner is the foundation of a social media strategy.

Marketing 45

Marketing Authentication Travel Social Media 45

Diva Marketing Blog

SEPTEMBER 22, 2009

This medium was built on the chief cornerstones of authenticity and transparency and any attempt to “game” the system should be met with complete disdain. Social media needs to be used strategically, in a way that supports the marketing goals and objectives of the company. At least, I hope it doesn’t. I think you call that strategy.

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Handbook Real Estate Travel MySpace 63

Sprout Social

JUNE 29, 2021

Creators drive so much conversation on Twitter and we’re seeing an evolution in how conversations are happening,” says Kerrie Smith , a content strategist for Twitter ArtHouse. They can facilitate conversations that otherwise would not have happened.”. Creators are also known for facilitating important discussions on social.

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Social Media Brands Content Collaboration 123

Diva Marketing Blog

NOVEMBER 14, 2008

Thanks to all who joined in on the conversation. Last week I taught a workshop where the participants were encouraged to identify just one social media tactic to consider including in their marketing plans. If I could just do it, I'd build a big enough company that I could vacation whenever I wanted and not be there all the time.

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Construction Film Project Fashion 40

Social Media Strategies Summit

AUGUST 1, 2019

Their followers are interested in them because they feel an authentic connection to them or whatever made the influencer ‘Instagram Famous’. You can build a more authentic brand partnership. These influencers also report sharing authentic, quality content and engaging with their followers. Why use a micro-influencer?

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Influencer Examples Brands Fashion 114

Later

MAY 28, 2021

When you visit Mattie’s profile, she immediately brings you in with her honest authentic captions and engaging stories. #2: Steph Gilbert is the founder of The Social Media CEO , a company dedicated to helping people start and scale their social media management businesses. View this post on Instagram. 2: Jera Foster-Fell .

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Instagram Social Media Social Media Management Fashion 103

Sprout Social

JULY 14, 2022

Major companies and startups alike are becoming early adopters, collaborating with metaverse companies to create branded activations and more. Tech companies and enthusiasts have varying visions for metaverse technologies, along with nuanced opinions, because they’re still a work in progress. Public blockchains.

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Brands Avatar Fashion Virtual World 113

Oktopost

JUNE 9, 2020

Employee advocacy is the promotion of a company by its employees. By sharing company-related content to their personal social media profiles, employees amplify a company’s message. It can take months for a B2B marketing team to build up a company’s presence and credibility online. What is Employee Advocacy.

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B2B Survey ROI Metrics 144

Bill Hartzer

NOVEMBER 2, 2021

Of course, that’s not surprising, since Facebook announced that they are changing the company name to Meta. On October 28, 2021 Facebook filed for a trademark on the word Meta. If you go to the website meta.com you’ll be redirected to this web page on Facebook.com.

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Telecommunications Wireless Software Applications 218

Convince & Convert

APRIL 1, 2010

Talk about an ad that’s chock full of truth and authenticity. In a world where company employees from Legos reward their most die hard fans by engaging with them in their online communities, what better vertical to do something similar than with professional sports? As always – great piece Jay.

Social Media 120

Social Media Content Analysis Sports 120

ProBlogger

APRIL 17, 2017

Recently at SMMW I bumped into a fellow Aussie by the name of Justin Brown who was doing a workshop on how to create great video using the camera that most of us already own – the one in our smart phone. I heard so many great things about Justin’s workshop that as soon as I got home I decided to get him on the podcast.

Video 36

Video How To Film Software 36

ProBlogger

APRIL 17, 2017

Recently at SMMW I bumped into a fellow Aussie by the name of Justin Brown who was doing a workshop on how to create great video using the camera that most of us already own – the one in our smart phone. I heard so many great things about Justin’s workshop that as soon as I got home I decided to get him on the podcast.

Video 29

Video How To Wireless Film 29

Hootsuite

JUNE 27, 2022

Because TikTok is wildly embracing things that aren’t traditionally or mainstream cool—so long as it comes across as authentic. Authenticity rules on TikTok. Authenticity is just good business: 56% of users and 67% of creators feel closer to brands they see on TikTok—particularly when they publish human, unpolished content.

B2B 97

B2B Trends Authentication Film 97

Hootsuite

AUGUST 21, 2019

According to insights from LinkedIn, video is the fastest-growing content-type on the platform, and is 5x more likely to generate conversations with members and 20x more likely to be re-shared. Authenticate your LinkedIn account using the tool. Authenticity is key when it comes to social video. Attending a special workshop?

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LinkedIn How To HootSuite Marketing 111

Later

NOVEMBER 19, 2020

In this blog post, LaterCon speaker and PRZM co-founder Larry Milstein shares how to reach and connect with the Gen Z market in 2021 along with helpful brand examples in a free video workshop: . Learn from Gen Z expert, Larry Milstein, in this free video workshop : . Who is Gen Z? Ready to create a solid Gen Z marketing strategy?

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Strategy Marketing Instagram Influencer 88

Later

MAY 29, 2020

Huw and I met in March 2018, at a @thedolectures workshop in London. My boss was on the workshop and felt ill, so I said I’d cycle over and take notes. Simply put, certified B Corps are companies who are committed to prioritising the environment and society in the way they do business. View this post on Instagram.

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Communities Instagram UGC How To 78