Convince & Convert

JULY 20, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. It’s the same company that did the net promoter scores that kind of come up with a social media score that’s kind of parallel to that.

Digg 113

Digg Communities MySpace YouTube 113

Social Media Strategery

NOVEMBER 13, 2009

However, the second question has been much more popular and has led to the most interesting conversations. Just be you and be authentic. DO be ready to walk me through the steps you might take if I told you that I the CEO of a company and I wanted to start a blog. Facebook firewall gov20 government government 2.0

Gov 2.0 80

Gov 2.0 Conference Web 2.0 Wiki 80

Techipedia: Tamar Weinberg

MARCH 4, 2010

Now known as the “social media hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. Brian explains that “conversations are happening and it is up to me to either be part of them or not.&# Hotels in NYC are costly.

Hotels 245

Hotels Social Media Communities Discount 245

Social Media Strategery

OCTOBER 8, 2009

Players like Chris Cooley and Chad Ochocinco and league officials like Brian McCarthy and Mike DiLorenzo have done a tremendous job of using social media to reach out to their fans and engage in real conversations, creating fan loyalty and ownership in the player, league, and/or franchise. Facebook firewall gov20 government government 2.0

Gov 2.0 90

Gov 2.0 Sports Team Web 2.0 90

Social Media Strategery

DECEMBER 22, 2008

I love logging into Twitter and seeing so many different conversations centered around Government 2.0. Here’s the thing – unless your organization is ready for transparency and authenticity, and has instilled a culture of sharing, you’re going to have a lot of trouble successfully spreading social media.

Gov 2.0 62

Gov 2.0 Social Media Wiki Web 2.0 62

Convince & Convert

FEBRUARY 11, 2010

I wonder how much web apps produced in the same month?) – Apple may take a 30% cut, but conversely developers KEEP 70%. Give me a scenario for web apps that competes with the profit motive of developing for the app store AND is a one stop, one authentication, one click purchase for the end consumer.

Social Media 114

Social Media Strategy Apple iPhone 114

Techipedia: Tamar Weinberg

MARCH 17, 2010

In no particular order, here they are: Make Friends In the Industry Community Managing is super easy when you’re working for a well-known tech company in the middle of Silicon Valley. But what if you’re Community Managing for a company that makes matchbooks? Who are the heavy hitters?

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

MARCH 12, 2009

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

Brands 133

Brands Message Boards Travel Forums 133

Social Media Strategery

OCTOBER 12, 2008

The first thing that I have to tell them is that just because another organization, company, or agency implemented blogs or wikis or whatever else, they won’t necessarily see the same results, especially if they compare themselves to case studies in the private sector. government 2.0 , public sector , social media , web 2.0

Gov 2.0 76

Gov 2.0 Wiki Policies Consultant 76

Techipedia: Tamar Weinberg

JULY 8, 2008

People do not want to hear from companies as represented by marketers, they want to hear from other people. The scope of marketing needs to be broadened in view of the new dynamics that have employees, customers and prospects engaged in conversations – horizontally, peer to peer, in some cases even in co-opetition situations.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

Better yet, having multiple employees at your company engage in Twitter can also help further your company goals. You might also ask, “if this secondary account represents a company, how should I identify myself in the interest of being transparent?&# Transparency. Thanks for posting. So what do you do? I was still me.

Twitter 205

Twitter Sports Microblogging HootSuite 205

Techipedia: Tamar Weinberg

APRIL 14, 2010

Back then, companies who were engaged were genuinely involved because they wanted to build strong valuable relationships. Your best bet is to consider an integrated marketing plan that consists of social media and other marketing tactics, because the act of just being nice to people online won’t bring you conversions.

Social Media 267

Social Media SEO Blogger Communities 267

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

Bloggers like Valeria Maltoni of Conversation Agent , who don’t have a team of bloggers at arm’s length, offer content on a very regular basis (in Valeria’s case, 6 days a week). I’d add authentic but it’s def. I don’t think one can be passionate without being authentic. Great work.

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Convince & Convert

APRIL 5, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. Sponsors for Social Pros, Eric’s fantastic company, Argyle Social , that we use for all of our social media stuff. The RSS feed is: [link]. Jay : No, no.

Sports 114

Sports Social Media Survey Hashtag 114

Techipedia: Tamar Weinberg

JANUARY 23, 2008

His book has been the topic of conversation just about everywhere , and for good reason. Don’t be a marketer, when interacting with social media sites, be your self, have an authentic voice. Another well-known individual who utilized the blogosphere efficiently in his marketing efforts is 29-year-old Tim Ferriss.

Sites 101

Sites Social Media Digg Blogosphere 101

Kikolani

NOVEMBER 29, 2010

Arie is a social media savvy web 2.0 Her latest posts include Why Companies Need to Free Their Case Studies , Traits of the Perfect Success Story Interviewee , and What’s Missing From This Ad. Pam is a marketing professional helping companies leverage social media. Follow her @socialbigtop on Twitter. Kiesha Easley.

Blogger 168

Blogger SEO Consultant WordPress 168

Myrland Marketing

JUNE 29, 2010

And I still question whether or not most brands really want to have a conversation with the consumers. At the heart of it, brands need to create compelling, authentic and relevant brand experiences to engage their audience. What has changed are the tools, and people and companies are struggling to learn and use them effectively.

RFP 77

RFP Social Media Comments Training 77

Webbiquity SMM

JUNE 6, 2011

Penenberg’s ( @Penenberg ) Fast Company article: “Social Networking Affects Brains Like Falling in Love” examines research by neuroeconomist Paul Zak that suggests social networking triggers the release of the generosity-trust chemical in our brains: Oxytocin (known as the cuddle chemical). Marty Weintraub – @aimclear.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Techipedia: Tamar Weinberg

JULY 7, 2010

Meanwhile, I’ve been working on building out a social media strategic plan for a really interesting company. Essentially, the actual user’s Twitter account became a broadcast medium but not a conversational one. Look what Fast Company did. People think numbers predict influence. Look at me! I’m in my bubble!&#

Social Media 251

Social Media Klout Influencer Feed 251

Bare Feet Studios

DECEMBER 13, 2008

You can blame Carter (as one retired auto exec recently did in private conversations) or you can look at a history of missed opportunities in the auto industry, as NY Times columnist Tom Friedman recently did. The Social Web is about conversation. Conversation: it still barely exists. Read about the Green Agenda here.

Social Media 44

Social Media Viddler Upcoming Hosting 44

Techipedia: Tamar Weinberg

APRIL 28, 2010

With the initiative for Facebook to be open and to empower businesses to host pages that celebrate their business, offering deals and giving the community the ability to converse directly with the business or entity these pages represent, you forgot about accountability. Where Did My Facebook Page Go? Whose fault was it? I can’t!

Facebook 277

Facebook Issues MySpace Privacy 277

Convince & Convert

SEPTEMBER 20, 2010

Within 12 months of its invention, 1,200 companies entered the radio “business&# in some form or fashion. Social media adoption is happening at an extraordinary rate, and I believe every company will have some sort of social media presence within the next 24 months. And that’s the problem.

Social Media 160

Social Media Strategy Affiliate marketing Company 160

Koka Sexton

JANUARY 1, 2009

Scientific American socialADDICT blog – Social Marketing, Web 2.0 Twitter Gets Help from Bezos 5 Tips To Recharge Your Body And Mind Overnight | Rock Your Day The Knowledge Network for Thought Leaders on Business Strategy, Innovation and Futures. Starbucks: Inflation and Devaluation of a Brand Pedophile Proof Chat Rooms?:

StumbleUpon 55

StumbleUpon Flickr iPhone Social Bookmarking 55

Koka Sexton

JANUARY 1, 2009

Scientific American socialADDICT blog – Social Marketing, Web 2.0 Twitter Gets Help from Bezos 5 Tips To Recharge Your Body And Mind Overnight | Rock Your Day The Knowledge Network for Thought Leaders on Business Strategy, Innovation and Futures. Starbucks: Inflation and Devaluation of a Brand Pedophile Proof Chat Rooms?:

StumbleUpon 49

StumbleUpon Flickr iPhone Social Bookmarking 49