Remove Authentication Remove Company Remove Conversation Remove Posterous
article thumbnail

What is User-Generated Content? And Why is it Important?

Hootsuite

In this article, you’ll learn what user-generated content is, plus a few other things: understand the benefits of using UGC in your campaigns, see how big and small brands execute UGC, Get actionable tips to help transform your user-generated content into more engagement and conversions for your brand. Takes authenticity to the next level.

UGC 145
article thumbnail

8 Social Listening Examples: How Brands Are Thriving Digital Landscape

Keyhole.co

But if the conversations have a negative spin, your reputation will suffer, and you can expect to lose some existing and future customers. Social listening allows you to stay abreast of every conversation involving your brand across different social networks. How did the company do this?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Dos and Don’ts of UGC Curation 2021 

Pixlee

Even if you’re just resharing a customer photo on social media, crediting the original poster is not enough. A video by Lime Crime on Instagram shows customer reviews for a new product, sparking conversation in the comments. Before posting on any official company channel, don’t forget to ask the poster to verify the source.

UGC 88
article thumbnail

A 7-Point Guide to Writing an Effective Influencer Brief

Pixlee

It’s no secret that influencer marketing , when done right, is powerful in boosting brand awareness, conversion, community engagement, and more. Whether you’re focused on improving engagement, reach, or conversion, providing clear instruction makes it easier for the influencer to create content that fits with your brand narrative.

article thumbnail

An Open Letter to a New Social Media Consultant

Direct Marketing Observations

Dear __, you’re right, most companies don’t understand what it takes to be engaging, and most don’t have the right staff deployed, and some are not sufficiently funded to create engaging content-but they’re getting better. Be authentic. Don’t do that. Be transparent. and try some different things.

article thumbnail

A Straightforward Approach to User Generated Content that Connects

Buffer Social

The value of user-generated content The real value of user-generated content lies in its authenticity, and the statistics agree. To build a trusting relationship with your audience and community of consumers, incorporate the authenticity of user-generated content into your marketing strategy.

UGC 71
article thumbnail

Do Your Followers Know the Background? All Yodeling in Context

Convince & Convert

Jennifer Beechen , Digital and Integrated Marketing Director at WhiteWave Foods , joins the Social Pros Podcast this week to discuss managing several brands as an umbrella company, integrating customer service proactively, and making sure the customer always knows the context. Please support them; we couldn’t do it without their help!

Posterous 124