Firebelly

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Are You Doing Influencer Marketing Right?

Firebelly

Basically, amplifying content in a meaningful and authentic way. Let influencers tell an authentic story. In a survey, these were the top reasons for negative experiences with influencers: Campaign was not organized. How do you know if you are doing influencer marketing right? Step 1: Identify Influencers.

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Two Easy Ways To Still Get People To Your Facebook 'Landing Tab'

Firebelly

Facebook surprised, and upset, a lot of people yesterday when they announced that now only "Authenticated Pages" or Pages with over 10,000 fans can have a custom landing tab. Not good news for individuals and small businesses who may have a hard time reaching 10,000 fans and don't have the money to become "authenticated." 

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We Interrupt This Lifecast: Syndication Overload (Part 1)

Firebelly

I think if you remain authentic in what you are sharing, then you can't go wrong. For me Facebook is comprised mostly of friends (past and present), family, and some business acquaintances--mostly people i know in real life. because people want to connect with you because of who you are. For me, if they don't like what I'm about.