Sherrilynne Starkie

article thumbnail

What the heck are social media consultants and what do they do all day?

Sherrilynne Starkie

Social media consultants are not masters of the dark arts. Companies often call a consultant in because social media is not working. Companies often call a consultant in because social media is not working. A lot of people think of social media as marketing, and it’s an important part.

article thumbnail

Facebook news today

Sherrilynne Starkie

The social network has today agreed to add gender-based hate to its list of unacceptable content and has committed to ridding its site of it and is updating its guidelines to training moderators. A report out today says that the little-used blogging feature is about to get an overhaul to compete with Tumblr. Related articles.

News 305
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top five: Women rule content marketing!

Sherrilynne Starkie

This week’s top five social media must-know news sees Instagram and Google working to raise standards, shows how podcasting continues to grow and new innovations from Facebook. In addition, Instagram has announced support for third-party authenticator apps has begun rolling out. Facebook introduces 3D posts.

Content 170
article thumbnail

Is spin all about lying?

Sherrilynne Starkie

Whether you are a B2B, B2C, or non-profit organization, your customers expect authenticity and honesty,” she says. Many of the social media crises we hear about happen because business leaders take the ‘ignorance is bliss’ approach. Spin Sucks author, Gini Dietrich agrees. The world has changed. The world has changed.