The Social Media Incubator

FEBRUARY 17, 2012

To get started, Melberg shared these tips for creating meaningful conversations using social media: - Be authentic! Be your true, authentic self and share what you are really interested in. - Ask questions. If you’re not a marathon runner, for instance, don’t pretend to be one online.

Social Media 111

Social Media Small Business Authentication Resources 111

The Social Media Incubator

FEBRUARY 17, 2012

To get started, Melberg shared these tips for creating meaningful conversations using social media: - Be authentic! Be your true, authentic self and share what you are really interested in. - Ask questions. If you’re not a marathon runner, for instance, don’t pretend to be one online.

Social Media 100

Social Media Small Business Authentication Resources 100

The Social Media Incubator

AUGUST 16, 2012

It can take a simple check of a box to differentiate between being a spammer and an authentic user. If you don’t follow the instructions carefully, there can be dire consequences ­ – all because you wanted to save a little time. The necessity of double-checking your posts before you publish them can be easy to forget.

Policies 119

Policies Social Media HootSuite Guidelines 119

The Social Media Incubator

JUNE 17, 2011

Be authentic and true to your brand’s key messages. Find something that is bigger than, yet relevant to, your product, and talk about that. Be conversational – don’t make a sales pitch. Respond to the people you connect with on social media sites. Be yourself!

Social Media 163

Social Media Authentication Applications Engagement 163