Remove influence
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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Influencer Monitoring. Relevant Influencers drive conversation and action so they are an important part of social media. Your monitoring tool should help track a variety of things in this area: The partner influencer – You may actively work with influencers to promote your campaigns on a paid/unpaid capacity.

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Start Listening NOW!

SocialFish

If you are not monitoring online mentions of your association, competitors and industry, you will discover the problem too late to effectively counter the negative influence. To help organize the monitoring process for you, Maria Ogneva of Attensity posted 10 Steps for Successful Social Media Monitoring.

Attensity 169
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Clearing Clouds of Confusion – the 5 Categories of Social Media Software

Convince & Convert

Key players: Argyle Social (a Convince & Convert sponsor), Attensity , Awareness , CoTweet (now SocialEngage from ExactTarget – a Convince & Convert client), Spredfast , Sprinklr. I need to understand their passions and spheres of influence. You need Social Influencer Software. investor), Vocus.

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The Trouble With Social Media Listening

Janet Fouts

Scout Labs , Attensity or SM2 with the eager and genuine intent to start listening for their product or brand. These people may be “influencers&# or they may just be opinionated. For those that do see the value there’s still a problem, and that’s HOW to listen. If they don’t do it, then dive in and work it out.