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Post Performance Report: Brands transforming social customer care

Sprout Social

Each of these brands deliver A+ customer care , which translates to increased awareness, brand loyalty, positive sentiment and revenue. Here’s our lineup of brands who take customer care on social seriously, and takeaways you can use to elevate your care strategy to new heights. Of course, they do it in their own morbid way.

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What marketers need to know about managing social media through an economic downturn

Sprout Social

Executing on a social media marketing strategy is like completing an obstacle course. Dietrich is a former CMO, most notably the head of marketing who took Atlassian public in 2015. It’s the north star that will help ground your strategy in the needs and motivations of your audience. What does that preparation entail exactly?

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Employee engagement: how to keep workers engaged in a meaningful way

Sprout Social

Engagement can be measured through quantitative data (think: productivity) and/or quantitative factors such as emotions, loyalty and satisfaction. Not all employee engagement strategies have to break the bank. Incorporate your employees as part of your marketing strategy (think: employee spotlight posts). Online engagement.

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Enterprise 2.0: social scorecard and social media karma

Laurel Papworth

Atlassian Confluence wiki karma. If we give points to customers for loyalty and service in ecommerce systems why can’t we reward employees for the same behaviours? social scorecard and social media karma is a post from: Laurel Papworth- Social Network Strategy. Elgg (education) karma. Enterprise 2.0:

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