Experiment: Do Photos With People Perform Better on Instagram?
Hootsuite
APRIL 20, 2021
I’m going to test this theory here in 2021 — albeit with a far smaller sample size — by doing my own face-versus-no-face comparison. Of course, testing this on my own personal account alone, where my face is obviously beloved by a biased group of followers (e.g. Astroturf.). Let’s see just how it stacks up. Methodology.
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