Many enterprises are launching blogs on TypePad or WordPress and building social networks and communities on third-party software or developing it from the ground up using Ruby-on-Rails. marketing industry has proposed numerous codes of ethics, such as that of the Word of Mouth Marketing Association , but ethical lapses continue to occur and the only answer is regulation. Expect the proposal and enactment of new regulations in 2010. Here are my five social media predictions for 2010. Augmented Reality Applications Will Start to Go Mainstream. space. The Web 2.0 Thanks!