Remove Astroturfing Remove Communities Remove Company Remove Organization
article thumbnail

7 Tips for Staying on Top of the Social Wave

Direct Marketing Observations

With that being said, here are 7 “things” you should be aware of as we go forward in this digital world that can carry you and your company towards Web 3.0. We used to marvel at UGC, but what is it when large organization start to pass their content off as UGC? Think of Wal Mart or Astroturfing. Get serious about mobile.

article thumbnail

Five Social Media Predictions for 2010

Socialized

A few AR applications have been rolled out by progressive marketers and other organizations this year, but 2010 will be the year AR explodes. These companies could end up being acquired. Certainly all of these companies are active in the Web 2.0 company — or Web 1.5 Even Google, a Web 1.0

article thumbnail

Ethics in Social Media: A Glossary | Bare Feet Blog

Bare Feet Studios

She didn’t last long, as the community questioned her extreme statements and Jeremiah Owyang (a Forrester Analyst) contacted Exxon directly for comment. (I See “Astroturfing&# above for more. Sock Puppets are the paid marketers who pose as community members to create content on behalf of a client or their own company.