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Ethics in Social Media: A Glossary | Bare Feet Blog

Bare Feet Studios

How far will you go and what damage does your brand risk? Brand Jacking – This is when an unauthorized person or persons pose as a someone or something they are not. I hope you have set up Google Alerts for your brand! See “Astroturfing&# above for more. Shills are often employed by confidence artists.

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Experiment: Do Photos With People Perform Better on Instagram?

Hootsuite

Of course, testing this on my own personal account alone, where my face is obviously beloved by a biased group of followers (e.g. Content that aligns with your brand and what your audience loves does best, face or no face. Creating consistent content that aligns with your brand is what drives engagement. Astroturf.).

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