Direct Marketing Observations
OCTOBER 15, 2010
Think of Wal Mart or Astroturfing. Information posted publicly on blogs, Facebook , Twitter , forums and other sites is fair game. They will blur the lines so much-you won’t know where the value lies. We used to marvel at UGC, but what is it when large organization start to pass their content off as UGC?
Almost Savvy
SEPTEMBER 17, 2009
question on Twitter, when you could be providing the information you mother really wants to know? Oscar Del Santo´s last blog. ORM and the Dark Side: Astroturfing, Flogging and the Viral Marketing Campaign that never was Reply Irene Koehler says: September 18, 2009 at 3:32 pm You’re absolutely right. “Oh Crap.
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Socialized
NOVEMBER 26, 2009
Augmented Reality (AR) is the ability to place computer-generated information, such as text and labels, on top of live real world data, such as video from a smart phone. Additionally, other than location information, specialized location-based services have little to differentiate themselves from mainstream social networks.
Bare Feet Studios
JULY 8, 2009
The FTC is looking into the practice as well, as I blogged about here and here. Character Blogs or Personas - these are blogs that are written by an alias or an obvious person who is not real. But there is a business case (and an opportunity to have some fun) for bona fide character blogs. Flogs – aka Fake Blogs.
Convince & Convert
DECEMBER 16, 2010
Sadly, Astroturf didn’t.). ————– This is the first in a 7-week blog post series covering themes included in The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter, and More Social - my new book with Amber Naslund , debuting February 1 (pre-orders and first chapter for free available now).
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