Direct Marketing Observations

article thumbnail

The Best SEO Advice I’ve Seen in a Long Time…Relevance is the new PR

Direct Marketing Observations

This morning’s thought: “I now need to go back and look at all my recent SEO work.” That’s why any article or blog post that talks about Google and search engine optimization has to be paid attention to. ” I like the competition of search. It’s cat and mouse. The pursuer and the pursued.

SEO 240
article thumbnail

What is the Strategy Behind This Email?

Direct Marketing Observations

What I had in mind was just coming up with an article on theme with your blog and sending it to you for your approval. Let’s assume it’s automated, aren’t there filters so that you can at least focus on certain niche markets? And we wonder why sometimes blogging, SEO and search marketing get black eyes.

Strategy 179
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Children and Facebook-15 links to Help Parents Learn

Direct Marketing Observations

I’m compiling an exhaustive list of blog posts and articles related to Facebook, children, and privacy and how it impacts all of us. Tags: Facebook SEO/SEM Social Networks Children marc meyer. This is where my head is at right now. Stay tuned for the wiki. The Big Game, Zuckerberg and Overplaying your Hand.

Wiki 214
article thumbnail

Social Media Consultants & Companies-The truth can be found in their numbers

Direct Marketing Observations

I read an article in Wired’s Epicenter from a couple of days ago titled- Gaming the System: How Marketers Rig the Social Media Machine and the article caught my eye for a number of reasons. The first reason is that when I first “dabbled&# in social media 5 years ago-I was that marketer. I had an epiphany.

article thumbnail

Why Should You Comment On A Blog Post?

Direct Marketing Observations

I was reading an article today titled, Behind the Wheels: An all-too-real Cinderella story it had 12 comments. Which got me to wondering: How come useless throw away blog posts and articles have tons and tons of comments and the good stuff gets next to nothing? It’s created a two way mechanism to have a conversation.

Comments 176
article thumbnail

Is Social Currency Counterfeit?

Direct Marketing Observations

Now, let’s fast forward to an article that Jay Baer wrote in which he states that online influencer outreach is overrated: I’m not suggesting that influencer outreach is useless or should be abandoned. But, it’s not magic beans. They’re thinking that presence equates to value divided by attention will equal ROI. .

Wikipedia 208
article thumbnail

This weeks #SocialMedia Tweetchat Topic: Destruction of the Media Industry: Will We Be Better Off In the Long Run?

Direct Marketing Observations

Wikipedia posted its three millionth article. In just 10 years, our century-old mass-market media model has given way to a new structure dominated by the economics of one. Customers now take their opinions directly to the market. The contraction of mass-market media has brought plenty of pain. Tags: SEO/SEM.

Industry 143