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The Mobile Commerce Chicken And Egg Conundrum

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For years, I've been on a "mobile-first" rant. In short: your mobile experience should be better than your desktop experience (think about Instagram , Snapchat , Tinder , Uber and beyond). It also means that your mobile experience should not be a less-than experience from your desktop. The argument against mobile-first.

Mobile 40
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Google's Third Wave Of Innovation

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It was everything from programs to articles, and (through the years) it''s hard to imagine how we would find anything (let alone remember stuff) in a world where we can "Google it." To put the first wave of Google''s Web dominance into perspective, comScore Media Metrix''s rank of the top 50 U.S. mobile operating system.

Google 92
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Where The Boys (And Girls) Are

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Mobile is small. The real shift that we're going to see is from desktop versus mobile. What we learned from yesterday's Blog post is that consumers are spending much more time with their mobile than other media channels. mobile advertising. mobile marketing. yesterday (see: Fear And Loathing In Advertising ).

comScore 104
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You Must Read This!

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From the Poynter article: "The toughest news comes in the digital chapter, where Pew researchers found that the big dogs -- Google and Facebook -- have staked out the growing ad segments of mobile and video. billion ads, comScore found." Google is now the leader is digital display advertising as well as search.

comScore 108
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You can't fight the power of video. It's bigger than all of us.

Firebelly

We’re watching videos so often, that Comscore reported in 2007 that “Americans viewed more than 7 billion video streamsonline.” Comscore stated: “YouTube.com drove the lion’s share of the video streamingactivity at the Google Sites property, with 53.5 Case in point: Apple vs. T-Mobile. Video is all around us. Themellow music.

comScore 100
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This Week in Social Media – 7/24/2013

Social Media Marketing

Facebook’s Q2 earnings show mobile growth, U.S. The mobile space continues to dominate: comScore indicates that time spent on Facebook''s mobile platform more than doubled in Q2. A 61 percent increase in advertising revenue - 41 percent of which was from mobile advertising. These are those links.

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Top Blogging Statistics: 45 Reasons to Blog

Writtent Blog

22) Article posting (79%) and social media excluding blogs (74%) are the most popular tactics for B2B content marketers. Tweet (Source: comScore ). 28) Articles with images get 94% more views. post status updates while on their mobile device. Tweet (Source: comScore ). Tweet (Source: BIA/Kelsey ).