article thumbnail

Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. This disconnect is a result of a lack of uniform metrics used to measure the success of influencer marketing campaigns.

Blogger 389
article thumbnail

Weekly Reads: Facebook, Marketing Trends and Social Media’s Effect on Stereotypes

Dave Fleet

Alongside my ongoing book reading challenge , I start off every day by reading the latest goings-on in the public relations, social media and tech blogosphere. Also: interactive marketing trends and how social media may break down gender stereotypes. Forrester: Actual Interactive Marketer Predictions For 2011.

Trends 258
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

6 Places Your Customers Find You Online

Small Business Mavericks

Social Media – Social media websites present a unique opportunity for online marketers. Third-Party Niche Websites – Guest blogging and writing guest articles for other sites within your niche allow you opportunities to reach your target audience where they are already hanging out. Don’t wait for something to happen.

article thumbnail

Go Beyond Blogging – Multi-Channel Marketing via Online Media

ProBlogger

The post Go Beyond Blogging – Multi-Channel Marketing via Online Media appeared first on ProBlogger. As part of the online marketing mix, blogging plays a significant role because right now much of the marketing effort still revolves around driving people to your web site. How to Get the Words Out with Content Marketing.

article thumbnail

How to Go Beyond Blogging and Harness Multi-Channel Marketing

ProBlogger

The post How to Go Beyond Blogging and Harness Multi-Channel Marketing appeared first on ProBlogger. As part of the online marketing mix, blogging plays a significant role because right now much of the marketing effort still revolves around driving people to your web site. Free e-books have higher perceived value than articles.

How To 26
article thumbnail

iPhone 4 First Impressions

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking iPhone 4 First Impressions Written on June 25, 2010 by Justin Levy in iphone , video 6 Comments - Leave a comment! If youre new here or just an old friend, Id love it if you subscribed via RSS feed.

iPhone 140
article thumbnail

20 Killer Facts About Business Blogging

Writtent Blog

About two-thirds of marketers say their company blog is “critical” or “important” to their business. There are more than 80 known languages utilized in the blogosphere. ( rd of today’s marketers. B2B marketers who blog gain a 67% in crease in lead generation over their peers that don’t.

Sysomos 104