Direct Marketing Observations

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Why Should You Comment On A Blog Post?

Direct Marketing Observations

I was reading an article today titled, Behind the Wheels: An all-too-real Cinderella story it had 12 comments. Which got me to wondering: How come useless throw away blog posts and articles have tons and tons of comments and the good stuff gets next to nothing? It’s created a two way mechanism to have a conversation.

Comments 176
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10 social media sites, blogs and links you might have missed

Direct Marketing Observations

I haven’t done a post on stuff I’ve saved lately, and I love when others share links, articles and sites with me, so here’s a few that I’ve accumulated. This has some potential now that Ning has constructed pay walls; Add a forum or social network to your blog with BlogFrog.

Sites 148
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The Best SEO Advice I’ve Seen in a Long Time…Relevance is the new PR

Direct Marketing Observations

That’s why any article or blog post that talks about Google and search engine optimization has to be paid attention to. When you’re done reading the Search Engine Land post, go over to Forbes and read a pretty good article as well on SEO titled, The 6 Basic Components Of A Strong SEO Strategy For Online Retailers.

SEO 240
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The Evolution of Our Data Fixation in Social Media

Direct Marketing Observations

Six years ago, we were talking about the growth of blogging and MySpace. Case in point Wal-Marting Across America uses a real journalist and real photographer, and sets them up as your average Wal-Mart fans, who travel across America, park their RV at Wal-Mart parking lots and hang and blog.

Data 197
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When Does Social Media Really Work?

Direct Marketing Observations

Recently in the Wall Street Journal, there was an article titled , Why Successful Branding Still Happens Offline. The article was good but it was really similar to a thousand other articles that I have read over the years about how brands need to do this or that in social in order to be successful. That’s the money shot.

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What is the Strategy Behind This Email?

Direct Marketing Observations

I got this email today: Hello, My name is , and I write for the (Insert the name of something not even close to what I do) blog at. What I had in mind was just coming up with an article on theme with your blog and sending it to you for your approval. And we wonder why sometimes blogging, SEO and search marketing get black eyes.

Strategy 179
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Children and Facebook-15 links to Help Parents Learn

Direct Marketing Observations

I’m compiling an exhaustive list of blog posts and articles related to Facebook, children, and privacy and how it impacts all of us. This is where my head is at right now. I’m listening to the pushback from Facebook users and parents who are concerned about Privacy. Stay tuned for the wiki.

Wiki 214