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Sprout Social
JANUARY 3, 2022
The great content marketer Ann Handley advocates for making your customer, rather than your company, the hero of your brand story. To create an effective marketing, sales or social media strategy, you must first have a clear idea of who is consuming your content and why. What is a buyer persona?
Direct Marketing Observations
MAY 22, 2012
The beauty of social media isn’t in the online connections. OK, maybe it is to marketers, but that’s because they operate from a different perspective. No the beauty of social media is in it’s potential. It’s not about the numbers, never has been. That’s the money shot.
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Unmetric
APRIL 2, 2019
A few days back, our social media manager chose Mattel, a US-based toy manufacturing company, as the Brand Star of the day for their tweet on BTS-based dolls. Over 5K interactions at the time of writing this article. UnmetricBrandStars are identified using Unmetric Analyze, an AI-powered social media intelligence platform.
Webbiquity SMM
MAY 30, 2010
From social media cartoons and contextual advertising gone wrong to dysfunctional agency-client relationships and the best (and worst) online ads, here are some of the most amusing, creative and remarkable blog posts and videos of 2009. Social Media. Top 30 Social Media Jokes, Clips and Cartoons!
Sprout Social
SEPTEMBER 7, 2022
TikTok is the fastest-growing social media platform we’ve seen thus far, reaching 1 billion users in September 2021, a record five years since its worldwide launch in 2016. What is TikTok marketing? TikTok marketing is the process of using TikTok and TikTok content to promote your brand and its products or services.
Sprout Social
NOVEMBER 28, 2022
— Sprout Social (@SproutSocial) October 19, 2022. In this article, we’ll give you 39 engaging Instagram Story ideas to help spark more content ideas, without burning yourself out in the process. Share your blog or article content. This also goes for sharing news about your company from other websites and media outlets.
Convince & Convert
APRIL 13, 2013
It’s happening at McDonald’s, too, despite their major commitment to real-time customer service via social media (listen to the Social Pros interview with their social media head Rick Wion for details). If nothing else, social media and always-on Internet access has made us all passive aggressive.
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