The Convergence of Search and Social Part 7 – A Strategy Framework
Josh S Peters
FEBRUARY 5, 2013
and determine what blogs they read, social networks they use, forums or wikis they use, etc. If applicable build your content calendar around buying cycles and yearly / monthly events pertinent to your customers. Check out Forums, wikis, groups, blogs, etc. and how they use / consume information on them. Participate.
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