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Wondering If Mobile Technology Kills Creativity

Ari Herzog

Over the last decade we have seen a rise in mobile technology and mobile applications like never before. At the same time, mobile apps have moved from apps of convenience ( satellite tv streaming , staying on top of sport scores , etc.)

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Realtime Olympics: 60% of London 2012 Visits Came Via Mobile; Facebook Was 2nd Highest Traffic Source

The Realtime Report

A new compilation of stats from the 2012 Olympic Games reveals that 60% of visits to the official London 2012 Games website and apps came from mobile devices. The Games organizers also used a remarkable array of platforms, strategies and applications to drive fan engagement around the games. Many Ways to Engage. Want more details?

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Siteminis Launches Mobile Commerce Solution

Bill Hartzer

Have you been looking to turn mobile phone “browsers” into buyers? Now can now turn your mobile website into a brand consistent, fully functional m-commerce destinations without losing control or profits to third parties — regardless of the type of cell phone or carrier your customers use. – Working across all wireless carriers.

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Health And Fitness Apps See 62% Increase In Usage In Last Six Months

The Realtime Report

Looking at data from over 6,800 iPhone and iPad apps listed under the health and fitness category, Flurry Analytics reports a 62% increase in the usage of health and fitness apps over the past 6 months, while the overall mobile app industry has only seen a 33% increase. Fitness Fanatics are 62% females and 38% males, according to Flurry.

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Chatbots: The future of conversational commerce and marketing

Buzz Marketing for Technology

Recently, I had the pleasure of speaking with Christian Brucculeri, the CEO at mobile messaging company Snaps, a developer of chatbots and other marketing technology products for companies. They’re applications that have linguistic structure. It might allow you to ask a question and try to find an answer.

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10 Impressive Examples of AI in Marketing

Social Media Strategies Summit

Starbucks is one example of a brand that is using its loyalty card and mobile app to collect and analyze customer data. BMW Builds An AI-Enhanced Sports Car With a Personal Assistant. BMW’s AI-enhanced sports car is a product designed for the car and technology enthusiast who values exclusivity and early adoption.

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Digital Touchdown: Super Bowl Viewership Survey Trends Leaning to Streaming Services

The Realtime Report

The majority do so through either Connected TV (64%), followed by Smartphone/Mobile (54%) and/or Laptops (38%). Personalized Commercials: The survey also found that when it comes to viewing advertisements on streaming services, 33% of Americans believe the ads are more applicable to their personality and preferences.

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