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A Guide to Standard Events, Custom Events, and Custom Conversions

Jon Loomer

In this post, we’ll focus on the following: Definitions of standard events, custom events, and custom conversions Examples of each one Explanations of how they are used General tips on how they are created When should you use each? The most common application of events is on our website, though it doesn’t have to be.

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A marketer’s guide to natural language processing (NLP)

Sprout Social

Plus, see examples of how brands use NLP to optimize their social data to improve audience engagement and customer experience. NLP uses rule-based approaches and statistical models to perform complex language-related tasks in various industry applications. What is natural language processing? What are the types of NLP categories?

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How to supercharge your marketing strategy with AI automation

Sprout Social

In this article, we talk more about AI automation, how it benefits organizations and what its most common applications are in the business world. This combination enriches regular automation by embedding AI capabilities, like the ability to learn and adapt from previous tasks, into the process. What is AI automation?

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8 tips to boost your video conversion rate

Sprout Social

For example, in the Tweet below, Solo Stove shares a tutorial for strawberry shortcakes using their Pi Pizza Oven. For faster exporting and file sharing, avoid using or opening other applications/windows. Experiment with embedding videos on your brand’s homepage, landing pages, product pages and blog articles.

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SEO Basics and social media applications

Josh S Peters

This also goes for image names, and really any content at all that is inserted or embedded in your site / blog. In the example I used above we saw that 50% of the front page of Google were links to my social media profiles. When creating your file structure make sure your folder and file names incorporate use of your keywords.

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5 Top Tips for Keeping Your Business Safe Online

The Realtime Report

Your policy should include which sort of applications can be loaded onto company computers, as well as the consequences that employees may face should they not abide by the policy. It’s best to start out strong and include at least eight characters, as well as including embedded numbers. Tackle Social Media.

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6 Ways AI Can Support Your Content Creation

Buffer Social

Thankfully, idea generation is one of the simplest applications of AI tools that are readily available. Now, these tools may not be readily available to you, so here’s an interesting example of how a free tool, ChatGPT can help you personalize your content – ft. one of my more ridiculous prompts.

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