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The 3 Building Blocks of Social Business Evolution

Convince & Convert

All the technology, collaboration software and community applications deployed behind the firewall will not be effective unless there is a fundamental shift in the way employees think, interact with one another and communicate. Are they looking to roll out a collaboration application that will eventually replace their intranet?

Jive 146
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Learn to Walk Before You Run | Social Media Strategery

Social Media Strategery

Before rolling out ANY type of social media application, whether it’s blogs, or a wiki, or microblogging, make sure that you do an assessment of your user culture first. These questions need to be asked before rolling out any type of social media application. That’s why I love a tool like Yammer.

Gov 2.0 63
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Justifying Social Media to the Big Wigs

Social Media Strategery

I worked with one team who had been investing a considerable amount of time in scanning the media for coverage related to their client, copying and pasting those articles into an MS Word document, formatting them consistently, uploading that one file to a shared drive, and then emailing their team with the location of the latest media coverage.

Gov 2.0 56
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The role of social media in managing projects for brands

Socialmedia.biz

Another one is Yammer. A product of Microsoft, Yammer is a social network for employees, assigned a project. Modern integrated project management tools engulf all aspects including document management, raising the invoice, reporting, etc. It also allows for the integration of cloud-based applications.

Project 65