Mindjumpers

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How Adecco’s Facebook Campaign Changed Its Positioning

Mindjumpers

Result: The first round generated 2300 pre-qualified applicants followed by screening interviews and personality tests, where they were narrowed down to 10. Her experiences were documented in blogs and through social media. This involved hiring employees from among your Facebook friends, conflict management and talking to journalist.

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Location Based Social Media for Brands

Mindjumpers

For instance you can read about Nike’s iPhone application “True City” or loyalty and reward programmes initiated by Topshop and Tasti D-Lite. See it here: Geolocation Based Social Media for Brands View more documents from DOUGLAS LIN. The presentation gives some background information as well as some cases.