106 More Amazing Social Media and Marketing Statistics for 2014 and 2015
Webbiquity SMM
FEBRUARY 10, 2015
76% of marketers say they need to be more data-focused to succeed, and 74% agree that “capturing and applying data to inform and drive marketing activities is the new reality.” ” Yet only 39% report using customer data and behavior patterns to shape marketing strategy in the past year. MediaPost ).
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