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The Real Retail Apocalypse (It's Not What You Think)

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Much has been written about the demise of retail. You will find a lot of articles with super-scary headlines ( The retail apocalypse has officially descended on America , Is American Retail at a Historic Tipping Point? A lack of interest in traditionally strong retail brands? Will there be an Airbnb for retail?

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5 Simple Ways Small Businesses Can Ace Social Listening in 2019

Waxing UnLyrical

You could be trending without ending, and for the wrong reasons. Fast Retailing. You should also be listening for new industry trends, concerns, fears, opportunities, markets, strategies, etc. Check out for experts, vocal critics, trends, news, etc. They include: Adobe Systems. Align Technology. Hindustan Unilever.

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CMO Kathryn Sharfman on the Balance of Doing and Telling

Oktopost

Listen to the Podcast: If you like what you’ve heard, be sure to stay up-to-date on all B2B marketing tips, tricks and trends by following the Oktopost Community on LinkedIn. And Subscribe to B2B Marketing Now for free on Apple Podcasts , Spotify or wherever you get your podcasts!

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How To Curtail Showrooming: Charge Admission

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There have been a couple on instances in the news this week that highlight the general challenge that retailers face in the age of showrooming. Best Buy has been at the center of this mobile trend and his been fighting - with all guns blazing - by offering matching prices and more. apple store. mobile trend. It doesn't.

Retail 101
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6 mobile app trends to watch in 2017

Socialmedia.biz

Here are six trends that will impact mobile and contribute to its continuously staggering growth. 3 Smartphones, tablets, wearables (Apple Watch) and even Internet-enabled refrigerators all contribute to what is known as the Internet of Things (IoT). The mobile trends of 2017 are laying the foundation for another all-star performance.

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Would You Sacrifice Your Privacy For A $5 Gift Card?

The Realtime Report

Location analytics startup Placed convinced those people to download a mobile app that tracks them wherever they go, 24/7, in exchange for accumulating $5 and $10 gift cards over time, as well as being eligible for drawings of bigger ticket items, like an Apple iPad. Related Stories Apple Debuts iBeacon Location Technology in U.S.

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Is Marketing About To Get Really Creepy Or Really Good?

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Apple acquired a company last week. It is the ability for a brand to deliver contextual and highly targeted marketing at the local retail level. Applications range from step-by-step indoor navigation, to product-level retail customer engagement, to proximity-based social networking." It's something to pay attention to.

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