Convince & Convert

FEBRUARY 18, 2015

Are we about to finally crack the mobile marketing code? The way an Apple iBeacon works is that a store, a retailer, a hotel or resort, has a little device that sends out offers to your smartphone if you have the appropriate app installed. Here’s the challenge, and this has always been the challenge for mobile.

Mobile 60

Mobile Marketing Discount Retail 60

Socialmedia.biz

JANUARY 25, 2017

W ith the first few weeks of 2017 behind us, now feels like the best time to look at how mobile apps are going to change throughout the year. Mobile has made a big splash over the past five years, but there are still many businesses that are hesitant to invest in a mobile development strategy of their own.

Mobile 60

Mobile Trends Small Business Compete 60

The Realtime Report

FEBRUARY 19, 2014

Location analytics startup Placed convinced those people to download a mobile app that tracks them wherever they go, 24/7, in exchange for accumulating $5 and $10 gift cards over time, as well as being eligible for drawings of bigger ticket items, like an Apple iPad. Related Stories Apple Debuts iBeacon Location Technology in U.S.

Privacy 164

Privacy Apple Mobile Foursquare 164

Pam Moore

NOVEMBER 23, 2017

Too many times they think it's just for the big online and offline retailers. You don't have to be Wal-Mart, Best Buy, Amazon, Apple or Target. The truth is even small businesses can join the Cyber Monday and online holiday sales to drive business results.

Social Media 165

Social Media How To Marketing ROI 165

Twist Image

MARCH 29, 2013

There have been a couple on instances in the news this week that highlight the general challenge that retailers face in the age of showrooming. For those uninitiated, showrooming is when consumers go to the physical stores, wander the aisles and perform price comparison and/or complete the purchase on their mobile device. apple store.

Retail 101

Retail Apple Comparison Price 101

Twist Image

MARCH 28, 2013

Apple acquired a company last week. It is the ability for a brand to deliver contextual and highly targeted marketing at the local retail level. We are building the next generation of location-based mobile apps that, for the first time, engage with users at the scale that personal interaction actually takes place.

GPS 81

GPS Retail Apple Marketing 81

Twist Image

FEBRUARY 15, 2013

" Amazon beat out Apple , The Walt Disney Company , Google and many more to grab this coveted spot. According to the Business Insider article: "Nomi's team gives retailers a snippet of code that lets wireless routers listen for nearby smart phone signals. compare prices among retailers, the survey says. on holidays.

Privacy 107

Privacy Retail Wireless Smart Phone 107

Twist Image

AUGUST 20, 2013

We need to forget about the idea of mobile marketing and start focusing on smart marketing. It''s not about three screens (TV, Web and mobile) or four screens (some people like to say that the tablet is the fourth screen). When mobile is less about where you are and much more about who you are. The context of the situation.

Marketing 109

Marketing Mobile B2B Apple 109

The Realtime Report

DECEMBER 16, 2013

Facebook puts its web feed in motion with auto-playing videos – shortly after rolling out auto-playing videos to mobile users, they’ve now arrived on Facebook.com (TechCrunch). Social Media News Ticker Facebook Instagram Instagram Direct Twitter Twitter Mirror'

News 156

News Instagram Social Media Twitter 156

Visually SM

MARCH 4, 2015

Retail/mail order (including online retail: 40%. TechTarget defines location-based marketing as a “strategy that uses a mobile device’s location to alert the device’s owner about an offering from a near-by business.” Financial services and insurance: 37%. Telecoms: 30%. Travel and hospitality: 33%.

Team 124

Team Questions Retail Marketing 124

Twist Image

FEBRUARY 4, 2014

As Amazon continues to grow, expand and diversify itself as one of the largest retailers and technology service providers in the world, attention is always paid when the virtual store does something physical. It''s the kind of news that, typically, sends shock waves through the retail and technology landscape. Retail everywhere.

Retail 83

Retail Apple Wireless Buy 83

Twist Image

NOVEMBER 23, 2012

Once you are logged in, they probably know more about you (from personal data and buying habits) than any other retailer. This occurs if a retailer offers different prices depending on information they have collected about that customer. Firstly, retailers can collect details of a customer's previous purchases made on the website.

Price 105

Price Retail Hotels Apple 105

Twist Image

AUGUST 28, 2014

On a rare occasion, I will blog or speak about the power of gaming, and it''s shifting landscape from game consoles to mobile devices and cloud-based platforms. Some may not be able to see the direct correlation between what the world''s largest online retailer is hunting for, but deals like this make perfect sense. mobile devices.

Retail 83

Retail Apple Buy YouTube 83

Visually SM

MARCH 4, 2015

Retail/mail order (including online retail: 40%. TechTarget defines location-based marketing as a “strategy that uses a mobile device’s location to alert the device’s owner about an offering from a near-by business.” Financial services and insurance: 37%. Telecoms: 30%. Travel and hospitality: 33%.

Team 100

Team Questions Retail Marketing 100

Direct Marketing Observations

JUNE 19, 2012

Mobile and Tablet computing. The data proves it out and so do retailers, consumers and manufacturers. Dell in so many words has admitted it and Microsoft with its rollout of its own tablet to compete directly with Apple has validated it. So if it isn’t Facebook, what is it then? They are experiencing it first hand.

Mashup 176

Mashup Mobile Consultant Microsoft 176

Pam Moore

NOVEMBER 23, 2018

Too many times they think it's just for the big online and offline retailers. You don't have to be Wal-Mart, Best Buy, Amazon, Apple or Target. The truth is even small businesses can join the Cyber Monday and online holiday sales to drive business results.

Tips 60

Tips Training Retail Mobile 60

Pam Moore

NOVEMBER 23, 2018

Too many times they think it's just for the big online and offline retailers. You don't have to be Wal-Mart, Best Buy, Amazon, Apple or Target. The truth is even small businesses can join the Cyber Monday and online holiday sales to drive business results.

Tips 60

Tips Training Retail Template 60

Twist Image

NOVEMBER 21, 2014

If we all agree (and we should) that consumers have a digital-first posture (meaning, that most people''s first and ongoing brand interactions don''t happen at the physical business location - retail or office - but that they begin and end online), then our brand narratives, need to match their expectations and their paths to purchase.

Marketing 98

Marketing Apple Mobile Advertising 98

Twist Image

SEPTEMBER 28, 2012

It's going to be even more amazing when Facebook can scale this platform into a world where you can easily send anything physical or virtual that you desire (the latest LEGO collectible or a $200 virtual gift card to the Apple store). apple store. mobile commerce. mobile social commerce. apple store. e commerce.

Adwords 102

Adwords Facebook Retail Apple 102

Twist Image

JANUARY 19, 2012

You see, it's easy to be an armchair quarterback and say that the newspaper industry, the music industry, the book publishing industry, the retail industry, a traditional advertising agency. It's all about the Web or mobile or Social," but these are companies that have both a legacy and a functioning business model. Adapt or die?

Startup 101

Startup Retail Apple Transportation 101

Twist Image

APRIL 2, 2012

Yes, the retailer may be screwed by a handful of people, but instead they're punishing everybody for the misgivings of a select and evil few. Can you imagine the people at any major retail operation not allowing consumers to use their mobile devices in the store for fear that they may price compare? mobile devices.

Comparison 111

Comparison Retail Price Sentiment 111

Convince & Convert

MARCH 8, 2016

A Mobile-Friendly Platform. Last month, data from BDO showed that, in 2015, many retailers began recognizing the value of mobile platforms. Amazon and Birchbox are only two examples of companies that evolved with mobile technology. The retailer partnered with exterior providers to create an “endless aisle” solution.

Strategy 60

Strategy Retail Mobile Discount 60

Hootsuite

MARCH 16, 2020

Apple and Google Play users have downloaded the TikTok app over 1.5 These can include a shoppable component for retailers. . Once you have finished creating your ad, you can use TikTok’s ad preview tool to see how your ad will look on mobile devices. Apple Music . Simple Mobile. billion times. .

Advertising 141

Advertising Marketing Campaign Hashtag 141

Twist Image

JANUARY 3, 2012

Through mobile (which are GPS-enabled) and other innovations, there will be a much bigger push to deliver services to the consumer where they physically are in much more effective ways. This year will see the introduction of many new devices (including the hotly anticipated entry of Apple into the television set business). convergence.

GPS 106

GPS Microsoft Apple Loyalty 106

Twist Image

JUNE 30, 2012

Think about this question another way: does the rise of the tablet make for a different shopping experience when compared to the desktop or mobile Web? The key to tablet's success and growth is intrinsically tied to the mobile connectivity. mobile device. mobile device. Tags: apple. connected devices. media habit.

iPad 97

iPad MySpace Microsoft Apple 97

Convince & Convert

MAY 3, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity.

Social Media 130

Social Media Retail Education Airlines 130

Twist Image

JULY 10, 2015

The rationale behind this was a lot of push-back that I had seen in-market from the marketing industry, that looked at three screens (television, computers and mobile devices). The PC became relegated to an accessory to our mobile devices , but maybe PCs are simply on their way to becoming a relic? Shipments fell 9.5

iPad 40

iPad Mobile Apple Journal 40

Hootsuite

OCTOBER 18, 2022

Customers may see a product they’re interested in on their desktop computer and put it in the shopping cart but then want to buy it later using their mobile device, where their credit card information is stored. Founded by an Apple-Siri engineer and an ex-Amazonian, Appstle provides an end-to-end recurring orders and payments solution.

FAQ 97

FAQ Price Loyalty Review 97

Hootsuite

MARCH 23, 2022

Go to the App Store (for Apple iOS) or the Google Play Store (for Android) and download the app to your device (if you haven’t done so already!). For example, let’s say you’re an online clothes retailer using Snapchat to increase awareness for your brand. You can explore variations of Snapchat Insights on both the app and desktop.

Analytics 144

Analytics Tools How To Metrics 144

Twist Image

OCTOBER 10, 2012

Yes, the very same place that helped inspire Steve Jobs and Steve Wozniak to create Apple. To put that price tag into perspective, Apple's first laser printer for the home (the LaserWriter , which was launched in 1985) had a retail price of $6,995 and pounded out a rocking eight pages per minute. It's manufacturing. bill gates.

iPad 107

iPad Microsoft Apple Open Source 107

Janet Fouts

DECEMBER 27, 2011

Wanna learn about tech, social media, mobile? SarahinTampa Another amazing tech blogger, Sarah brings her experience in the financial, retail and software industry to TechCrunch where she is always on top of the latest news, gadgets and mobile apps. Sarah Perez. Nina Kaufman. This is how life really is out of the city.

Blogger 152

Blogger Real Estate Radian6 Wiki 152

Waxing UnLyrical

APRIL 16, 2011

And while I could probably have lived without mobile connectivity for a couple of days, I was in a new place, with no way for my husband, or clients, to get a hold of me. In our hyper-connected social media world , going two weeks without a mobile link is not an option. ‘Cos you know how Daylight Savings Time messes everyone up.

iPhone 140

iPhone Travel Insurance Hotels 140

Hootsuite

JULY 2, 2019

An Apple Watch. also like this to help ya girl win an apple watch pls :,) #LoveWhereWeWork #WeAreCisco #Intern #LoveWhereYouWork. Through a culture of inclusion, opportunity for all, sustainable coffee (99% ethically sourced), greener retail and strengthening communities, Starbucks delivers! View this post on Instagram.

Social Media 111

Social Media Guidelines HootSuite How To 111

Convince & Convert

JULY 4, 2014

Tweetable Moments Start thinking about your customer’s mobile moment. jbernoff Tweet This Defining Mobile Moments Josh started as a researcher at Forrester 19 years ago. Recently, his research has focused increasingly on mobile use. The book is centered around mobile strategy, specifically mobile moments.

Mobile 116

Mobile Retail Loyalty Apple 116

Sprout Social

JUNE 26, 2023

Enhance mobile capabilities At least 85% of time spent on smartphones is spent using apps. Many customers interact with brands through smartphones, so businesses must optimize their mobile capabilities. By enhancing mobile capabilities, brands can leverage mobile-specific features for more personalization.

Loyalty 120

Loyalty Retail Data Strategy 120

Buzz Marketing for Technology

NOVEMBER 1, 2013

Posted in Branding Communities eCommerce Interactive Marketing Mobile Optimization. It can actually decrease their likeliness to click through a brand’s website or mobile site, and lead to a willingness to go to a competitor’s site. That is what we saw in the “Mobilizing the Retail Shopping Experience” research study.

Conversation 255

Conversation Loyalty Mobile Retail 255

Social Media Strategies Summit

JANUARY 2, 2020

In fact, some retailers report that holiday sales make up 30% of their total revenue for the year. According to the National Retail Federation , 56% of gift-givers began their holiday shopping in early November and an estimated 190 million consumers shopped between Thanksgiving Day and Cyber Monday. 5 Apple Pulls at Our Heartstrings.

Campaign 134

Campaign Retail Loyalty Marketing 134