The Realtime Report

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Apple Debuts iBeacon Location Technology in U.S. Stores

The Realtime Report

How can a retailer effectively reach consumers in-store and educate them about deals that might be of particular interest? Last Friday, the technology debuted in 254 Apple stores in the U.S. Are consumers willing to give retailers precise information about their location? And what about privacy?

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How a POS System Can Help You Grow Your Business

The Realtime Report

Whether you’re a large retailer or a small restaurant, here’s how a POS system can help you grow your business. Inventory can be the bane of any retail store if it’s managed incorrectly. More Effective Marketing. Marketing is perhaps the most vital component of growing any business. Better Customer Relationships.

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Would You Sacrifice Your Privacy For A $5 Gift Card?

The Realtime Report

Your location is very, very valuable to marketers. Location analytics startup Placed convinced those people to download a mobile app that tracks them wherever they go, 24/7, in exchange for accumulating $5 and $10 gift cards over time, as well as being eligible for drawings of bigger ticket items, like an Apple iPad.

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